I’ve been a member of Simple Sites for about four years. I’ve watched many of Marcus’s videos. Although they all have informative information, this one made me think in a different way. It might be a simple concept, but it’s brilliant! Finding a niche is probably the most difficult part of online marketing, not because they are hard to find, but because there are so very many in extremely large varieties. People tend to get stuck in neutral just trying to choose one. This video gave me a new way to think about niches. Thank you Marcus!