Why Affiliate Marketing Doesn’t Work for You! Plus the Real Secret to Making Money Online — affiliatemarketingdudemc at YouTube.com
Why do people fail?
Lots of people read certain books thinking they’ll get that one big secret. We’re always looking for it, but we fail to look behind the scenes. Today we’ll talk about how you can get into affiliate marketing and internet marketing, and how you can make a fortune. But it has nothing to do with what you’ll find in those books.
We’re going to look at the business model that works time and time again—the one that will help you make money online starting right now.
“If you want to make money, you need a plan to get you where you want to go.”
The internet has a lot of traffic. Google alone has four million searches per minute. Other platforms—Twitter, Facebook, Amazon, Instagram—get a lot of traffic as well.
But if you look at the numbers, they’re making very little in terms of how many people actually use them.
Google makes around $20 billion a year. If you divide that by the number of searches they get, it’s actually a very low number. They make less than a penny per search.
What does that mean? It means there’s potential for this traffic to make a lot more money.
When most people start with affiliate marketing, they try a linear approach. They will send traffic directly to an affiliate link, which is known as direct linking. But often they convert a very small amount of people compared to how much traffic they have, and they lose money.
Another method people try is setting up a landing page. Sending users to a landing page with the sole purpose of selling affiliate offers is known as “arbitrage” or click flopping. On that landing page, they try to pre-sell the offer. But still, out of the visitors they get, very few actually end up going to the affiliate offer. So again, they don’t make any sales.
Why don’t these methods always work? Because they’re not looking behind the scenes.
Here’s the truth:
“Affiliate marketing is a numbers game. That’s all it is. If you don’t like numbers, pick a new business. Or start liking numbers.”
We want to look at a better model.
All this traffic is everywhere. Four million people are searching on google per minute. That’s a lot of people. So we ask ourselves, what are they searching for?
We have to find what’s known as a back door. Ninety-nine percent of affiliate marketers out there try to go for the obvious, and the obvious doesn’t work because it’s obvious. So the other big companies are doing it. And since they’re making all the money, you’re left in the dust and not making anything.
So we have to find a back door.
These back doors are what’s known as my trigger words. (If you haven’t seen my trigger word video, make sure you subscribe to my channel and watch it.)
To illustrate this, we’ll use an example.
In the mortgage market, people are paying Google $40 or more per click. That means when someone clicks, it costs the company $40. So there’s money there.
But as an affiliate marketer, instead of bidding on “mortgage”, you go for one of my trigger words. Let’s say that I bid on “minimum credit score for FHA”.
Think about this. Who do you know more about? The guy searching for “mortgage”? Or the guy searching for “minimum credit score for FHA”? A guy searching for “mortgage” could be looking for anything. But if a guy is searching for “minimum credit score for FHA”, then you already know something about him. The more you know about the customer, the better it is.
You can bid on these terms for less than 50 cents on Google. (This estimate comes from the current number of advertisers and the suggested bid.
But we can take this a step further.
You can think about the guy searching for “minimum credit score for FHA” and you can build a little blog or site. You can say, “Hey, I know you’re interested in this minimum credit score. I’ve put together a guide for you to get into FHA no matter how bad your score is. So I want you to put your name and email in the box.”
So you build a little guide. You go to Outsource, or you go to getwebsitecontent.com, or you buy an ebook about minimum credit scores. Or you create one yourself.
Once you do this, now you have something of value. And you have something that people will put in their name and email for.
You have to do the research. You have to help people out.
Now, if you get 100 of these people looking for minimum credit scores to come to your site, you tell that that they have to opt in to get the information. Of those 100 people, you’ll probably get 50 or more to fill out that form.
These 50 people now go into a database of leads. You can go and sell these leads to the companies paying $40, or you can take these leads and market other things to them.
You can now recycle these 50 clicks by providing more value in your mailing list. You can send them an email and say “Check this out—I just found out the rates are lower, and the credit score is even lower. Why don’t you go fill out this mortgage lead form?” (Which, by the way, gives you $120 every time someone fills it out.)
Now, let’s say you make a thank you page, and you put that form on there too. Of those 50 people that opt in and come to the thank you page, perhaps 1 or 2 of them will fill out this new mortgage lead form.
Right away, that is $200 that you’ve made. And you still have all those leads. Every time you send them an email, these people will click and go to new things (like your lead form) and make you money.
If you get 1 person to go and fill out that lead form every day, that’s another $120.
And if you get 50 leads a day, you get about 1,550 people on your mailing list at the end of the month. And you’re getting paid to do it!
“The secret is to find a back door and make the process a simple system that works for you, over and over and over.”
If you just get the traffic and send them to the offer, you won’t make a whole lot of money unless you do it really well. And even then, you’re subject to the offer dying out, or the traffic drying out,or other problems.
So, you have to look at this strategically, and think, how am I going to provide value to this market? How am I going to create something of value for these people?
Remember, you need to learn:
- How to direct traffic to things that make you money
- How to recycle your traffic by building a mailing list
- How to provide value based on what the visitor is searching for
This method will work very well if you do it the right way.
There is a lot of traffic out there, but most people are fighting for the obvious traffic.
“There are millions, if not billions, of searches available right now that the other marketers haven’t even begun to tap.”
If you want to learn this step by step, then get my course at SimpleSitesBonus.com.
Create and Outsource Content that Sells for Affiliate Marketers and Product Sellers – affiliatemarketingmc at YouTube.com
You want to make some money online. You sit down to create content, and you don’t know what to write. Maybe you should outsource it? Maybe you’ve tried to create content in the past, but it didn’t make any money.
Today we’ll be talking about content. How to create it, how to outsource it, and how to make money with your content and affiliate programs.
What does it mean to create profitable content online?
Marketers often ask:
• How much content do I need on my website?
• How many pages do I need?
• Should I outsource it?
• Should I write it?
• What should I do with content?
Sometimes we think that if we had a lot of content, we’d make a lot of money, and that’s not always the case. Sometimes you see people with thousands of Youtube videos and they barely get any traffic or make much money. Others will have thousands of articles and they’re not making money.
Content is one of the thorns in the side of internet marketing.
The question isn’t, “How do we create content?” But rather, “How do we create quality content?” You want to focus on quality over quantity.
First, start with keyword research related to your niche. This is going to drive your content topics. Instead of first blindly creating a bunch of content loosely related to your niche, you’ll target based on your keywords.
Once you have your keywords, think about the type of content you’ll want to have. You need to consider:
– Who the content is for. Your niche should help you figure this out.
– What the content is for. What is the point of the content? What is the ultimate goal?
– What you want visitors to do. Do you want them to click on affiliate links? Opt in to your site? Watch a video? Buy something? Decide what you want your visitors to do before you create your content.
Types of Content
Now that you’ve thought about what your content will be, what is the best way to create it? What is the best type of content here?
These are some different types of content you could use:
• Checklist—This is an awesome, easy way to create content.
• “How-to”—Like “How to build a website”
• Video tutorial
• “Best” list
• Product review—Be honest. You can also do a breakdown or several different products.
• Report—Have a goal or an outcome.
• Link—A lot of people think that links aren’t very valuable, but in fact, they’re incredibly valuable. Sometimes a customer doesn’t want something excess, but just a simple link.
• Link list—You can create a PDF of this list. This is very useful, because it can draw people back to you.
Your content should be deliberately created to get people to click your links. You might think that people can easily look up this information somewhere else. But people who are searching for it don’t know how to get it.
Once you know the type of content that you want, you may decide to outsource it. One site you can use it getwebsitecontent.com. For a little bit of money, you can have someone write an article for you, or create some other type of content for you. But remember to be very specific with your instructions.
When you get this piece of content back, the content isn’t ready to go until you make it ready to go. You have to look at that content and see if it’s exactly what you want, and you’ll have to add links to the content so that you can make sales.
When creating content, focus on quality over quantity. What is quality content? Quality is subjective—it’s in the eye of the beholder. And who is the beholder? The people searching for the keywords. You have to write to them. You have to solve their problems. Then, once your solve those problems, take people to the next step.
You might be new to internet marketing, but there’s still someone who knows much less than you do. And you can help them out, whether it’s building them a website, or finding out information for them. Your job as the content creator is to do the research for them.
There is no answer to how much content is enough. You’ll know when you’ve solved the problem. Be concise, focus on what works, and along the way, take them to things that make you money.
You can download Marcus’s tips PDF and special guide at getwebsitecontent.com.
How to Make $100 a Day or More Online: Lazy Simple Affiliate Plan — affiliatemarketingmc at YouTube.com
How can you make a full time living using internet marketing?
In 2016, most people in the US in made around $55,775 on average.
The average person works 220 days a year, which is $218 per day for 8 hours of work. This isn’t including commuting, getting ready, etc. So, the average person in the US makes around 23 dollars an hour.
We want to make more than that.
The cool thing about affiliate marketing is that your website goes to work 24 hours a day, 365 days a year. 365 days a year. So in order to match this income, all you need to do is make $152 a day.
To do this, focus on a website or something to drive people to an affiliate offer that makes 6 dollars an hour, all day every day.
You might think this is difficult, but there’s a lot of things you can do.
Let’s say you’re promoting a mortgage offer, which is probably about 40 dollars per lead.
If you make a video about how to qualify for a mortgage, then take them to a website, and they fill out a little form on the page, and you make money when they fill it out. Or instead of a video, you do an article, or a search engine listing, or a paid ad. Then you take traffic and send them to your site with the mortgage form, and they put in their information.
If you get one person to fill out a mortgage form for you, then that’s 40 dollars per hour.
You might think that the mortgage market is competitive, or that other niche markets are competitive, but there are affiliate programs that promote downloads. So, you don’t even have to sell the products to make money – you just have to get your market to download free toolbars and other products.
Your traffic must be targeted. The traffic is monetized by teaching something to your market.
To get some free tools, go to AffiliateMarketingDude.com. When you’re there, take a look at the affiliate offers sections. There are tons of companies that are willing to pay you per leads, per clicks, per downloads, per sales per phone calls, or per lead forms.
You might think, why would a company pay me to do a download?
Once you get people to download, their more likely to buy products.
If you like my free products and want to get my course, go to SimpleSitesBonus.com.
Affiliate Blogging–How it Works: Adsense, CPA Marketing, Clickbank – affiliatemarketingmc at Youtube.com
A lot of people wonder how affiliate blogging works. They ask:
- How do I make money?
- How do I set up a blog?
- Who’s going to pay me?
- How do I get traffic?
- What kind of traffic should I get?
And so on. So, I want to show you how it works.
1. Traffic comes to your blog.
• This is every bit of traffic – Google, Facebook, MSN, Youtube, social media, article marketing, ads, paid traffic, etc.
• Traffic is based on what you want and who you want for your blog. You don’t want to just go for Google or Facebook because somebody told you that’s the best way to get traffic. Choose traffic based on where your target market is.
2. Traffic consumes your content.
• These people came here for a reason. So, whatever they came for, you have to give it to them.
• You have to reiterate for people the reason they’re on your site, and you have to be able to show that to them right away.
• Once they’re there, the job of the content is to be consumed.
3. Traffic clicks and performs actions that pay you.
• One way to do this is through Google Adsense: Google gives you a code and you put it on your blog—on your sidebar, below your video, etc. This code shows ads, and the idea is to get people to click on the ads. You are payed when they’re clicked. The issue with Adsense: It’s not always that targeted, and you don’t always make that much money. But It’s a good way to supplement your income.
• Another way is to use CPA Marketing: You show your market something they can use, and then give them a link to go get that thing. CPA Marketing is about customer acquisition, so you get paid more.
• An additional way is through Clickbank: You sell a digital product. If you make a video on your blog about something, then you go to Clickbank and look for an offer related that and put it on your blog as well.
The job of your blog is to get people to click on the things that make you money. Because the more clicks that you get, the more money you’re going to make if you have the right offer.
“You want your content to lead what makes money. You don’t just want content for content’s sake.”
For more information, visit www.AffiliateMarketingDude.com.
Adsense Alternatives: Marcus Teaches Alternatives to Adsense Income — affiliatemarketingmc at YouTube.com
Today we’re going to talk about alternatives to the Google Adsense program.
Why would you want an alternative to Adsnse?
- Maybe you got your Adsense account banned
- Maybe Adsense isn’t producing the revenue you want
- Or some other reason
Now you want to seek out some other cost-per-click or pay-per-click program.
Top 5 Adsense Alternatives
- Banner Networks (buysellads.com, Adbrite). There are lots of banner networks that will pay you monthly for ads on your site, or they’ll pay per click or per impression. When you put those Adsense ad blocks on your site, and you try to see the amount you’re making per click, it’s not the real amount of money. If you’re getting paid per impression on these banner networks, you’re actually able to see how much money you’re making. Focus on how much you’re getting per impression, not per click.
- Pay-Per-Click Ads (Kontera, Chitika, MSN, Yahoo, 7search, Searchfeed). These are paying you when people click on the ad.
- In-Content Ads (Infolinks, Kontera, Ebay). With these, you write a paragraph and if you see a word and something sticks out, you hover over that word and you see an ad. Those are in-content/ in-line ads.
Check out my complete list of the best Adsense alternatives on my site at AffiliateMarketingDude.com.
The best alternative to Adsense you could ever have: Cost per Acquisition
The reason this is the best alternative is because nobody knows your traffic as well as you do. You can go into your site log and see exactly where people are coming from, what they’re clicking on, what keywords they use, what they’re interested in, and what pages they view on your site. With Adsense, you’re literally leaving everything to chance. You’re trusting their algorithm to give you the best target ads for your market, which isn’t always the best thing to do when you’re trying to make the most money.
Look at these numbers:
17,000,000 clicks = $201,000
This is the results I’ve gotten from the Google Adsense platform. I got over 17 million clicks (more accurately, impressions) on one account, and got only $200,000.
In marketing, you want to focus on impressions. How much money are you making for every person you bring to your site? All the work you do brings people to your site. And if they don’t click the ads, you still did the work to get them there. So you need to maximize the amount you’re making per impression.
Now, look at these numbers:
7,000,000 clicks = $850,000
This is from a CPA marketing account where I did cost per acquisition offers or affiliate offers. I got 7,000,000 clicks (that’s over 10 million less clicks) and I made $850,000.
So what would you rather have? $201,000 for over double the amount of traffic? Or half the traffic and making over four times as much money?
I also want you to pay attention to this number:
This is the number that Google Adsense made last year. This is just on the Adsense platform alone.
Here is a secret: If someone is buying an ad on your site, they’re probably making more money than they had cost. When you’re dealing with 10.2 billion dollars, those people are making more than that by advertising on the site. Obviously we advertise on Google so that we can make more money than we spend. So if they’re making more money, that’s because they understand the traffic a little bit better than you do, and they don’t even know your site. If you do a little bit of digging and put the right ads on your site, you can make a lot more money.
The more you know about your traffic, the better ads you can put in front of them. And the better ads you can put in front of them, the more money those ads are going to make, which puts more money in your pocket. So stop settling for lame ads that computers generate based on what they think your site’s about, and start rigging the game in your favor with the best Adsense alternative.
For more information, visit www.AffiliateMarketingDude.com.
Adsense Profit Secrets: How to Make Money with Adsense 2017 — affiliatemarketingmc at Youtube.com
What if you could get paid every time someone clicks an ad on your website?
What if you could get 10 cents, 30 cents, a dollar, 3 dollars, or even more?
You can with Google Adsense.
How it Works
Adsense is a pay per click affiliate-type program. Google gives you a code and you put that code on your site. Google uses that code to run ads. When people click the ads on your site, you get money for generating the click.
These ads come from the Content Network. This is Google’s network of sites built by people who are using the Adsense program—content creators, blog owners, site developers, etc.
The amount of money you get is based on the search term you use. Some search terms have few advertisers, so the amount you get per click is very little. The more advertisers pay for a click, the more money you make. You can use the Adwords Keyword Planner to guestimate the value of the clicks.
Adsense is best used as a “supplement” to affiliate offers and other profit methods.
How to Increase Revenue
Here are three tips that will increase the amount of revenue you make on Google Adsense:
- Make your ads look like content. It is against the Google Adsense rules to say “click these ads”. We want people to click them naturally. The worst thing you can do is have a banner that looks like a banner, because no one wants to click a banner. And it has to be relevant. Tip: Make the title of the ad blue and make the link blue. Use text ads because they are clicked on more than image ads.
- Multiply traffic. You want to make as much money as you can off of each individual visitor. Get each person to click multiple pages on your site. Get them to engage. They more pages they visit, the more times they see the ads, and the more chances you have to make money. Tip: Make your traffic more valuable by sending them to other interesting topics with more advertisers.
- Flip the click. Take whatever traffic you have and assume people are interested in lots of other things. People are eventually going to want something else based on the intent of your keyword. The intent is key. Tip: Search terms with low competition have a low bid price. Terms with high competition have a higher bid price. Search volume is irrelevant here because we are generating the traffic from other sources.
Create good content, play by the rules, and you can make a great living with Google Adsense.
For more information, visit AffilateMarketingDude.com.
Free WordPress Squeeze Page Plugin And List Building Tutorial — affiliatemarketingmc at Youtube.com
A lot of marketers rely on WordPress’s basic blog structure for their sites. They use themes, posts, pages, and ads, but they have no specific goal in mind. So they’re hoping that people will see their content, like it, and eventually join their newsletter, mailing list, or whatever it may be.
But as direct response marketers, our goal is to get as many people as possible into our sales funnel. That’s the purpose of the pages of our blog.
Today we’ll look at the basic structure of how a blog should look, using the lead squeeze page model to build out a marketing funnel. We want to structure our blog differently and take control of the way it looks.
Anatomy of Your Blog: The Header, Menu, and Footer
Your blog will have some kind of theme. At the top of the blog, that theme will either have an image header or it won’t (usually without works better). If it has an image header, then under that you have the menu going across the page that shows the other pages on your site. Since the pages are the first thing your visitors are going to see, we want to make them look like links rather than buttons. These links should be related to your keywords, something your market may be interested in (and perhaps will click on). You should only have 3 – 5 pages maximum.
“The pages on your blog have one specific task: To bond with your visitors and get them to opt in.”
For example, if your market was “How to Lose Weight”, your links might say “Lose Weight”, “Exercise”, “Eating Right”, “Simple Workout Plan”, or something like that.
At the very bottom of the page is the footer. This is where you put your about, contact, copyright, disclaimers, and other types of information.
Anatomy of Your Blog: The Content
Like the links to your other pages, the content should be designed to get visitors to enter their information into your opt-in box (more on that soon). You take the content on your page and make it teaser content. The images and messages are enticing–if there’s a video next to the opt-in box, then in the video you can tell people to opt-in if they like what they saw. If there’s a post with images, then you can use arrows pointing to the opt-in box.
Anatomy of Your Blog: The Opt-in Box
Instead of the regular WordPress sidebar, we want to get people to join our mailing list. Unless they do that, we can’t market to them continuously—we just have to hope that they come back to our site, which doesn’t always happen. So, we have an opt-in box. This section contains teaser copy, bullet points of your offer, and name and email boxes which link to your autoresponder (the plugin we use does this with Aweber).
One of the most important parts of this section is the bait. What’s the reason that someone will put in their name and email? If you simply tell your visitors to sign up for something, such as a newsletter, that doesn’t quite work unless you have a huge blog. And even then, the conversion rates are lower than the should be. So you want to focus on what you can offer them in exchange for their information.
If you don’t have strong opt-in bait, you can look at bait from your affiliate programs. A lot of times people skip over the benefits added in an affiliate program, but these can be very good bonuses for your list. The key is to borrow the juicy bait that these affiliate programs have. It can be some benefit of a product, or maybe a great video with a link. It doesn’t have to just be a free report, a re-sell rights product, or even something you own. It can, quite literally, be anything on the internet.
When you use these affiliate benefits as opt-in bait, you can boost your conversion rate on the offer by showing users how to get it. You want to start getting into the habit of doing the research for the people.
How to Get the Opt-In Box
The other sections of your blog already come with your site, and you can get the opt-in box by getting the Squeeze Blogs plugin at SqueezeBlogs.com. You just install the plugin, and on your WordPress dashboard, find the plugin on the sidebar. Select the plugin to see different tabs for creating exactly what you want on your site and where you want it. There is a video on the plugin that will teach you how to use it. In the plugin you will give your Aweber listname (if you have one), your teaser copy, and your bullet points. If you’re using another autoresponder, then you use the HTML code rather than the auto set up.
For more information, go to SimpleSitesBigProfits.com.
Direct Response Marketing Secrets for Affiliate Marketers, Plus Sales Tips from Tommy — affiliatemarketingmc at YouTube.com
Over 80% of businesses fail within their first year.
What is the difference between a successful business and a non-successful business?
When it comes to business, there are two ways of thinking:
- Leading with the product.
- Leading with the sale.
Leading with the Product
“My product is great!”
Many people think they should lead with the product. They think that if the product or offer is good, then that’s all they need and it will carry them every step of the way. But that’s not always true.
The problem is, people don’t actually care how good the product is. They want to know the result it’s going to get them and the way it’s going to make them feel.
“Everyone in life is tuned into channel WIIFM: What’s in it for me?”
So instead, we lead with the sale.
Leading with the Sale
“My product with do _____ for you!”
With this way of thinking, we follow four steps:
- Inform your visitors. Let them know what you’re selling.
- Anticipate objections. When considering offers, consumers will have objections. You can learn about your market’s objections by reading forums, comments on blogs, talking in groups, and just asking them. A successful marketer looks at the number one objection and answers it.
- Point out what the product will do for them. Beat down objections by just being real about your offer.
- Close the deal by asking for action. Ask your consumers to click, buy, subscribe, something.
You might think, “I’m an affiliate marketer. I don’t sell anything.”
Wrong! You do sell. If you’re an affiliate marketer, every time you get a click, a download, someone to fill out a form on your site, or even someone to buy something, you are selling.
These are called mini sales.
(Every time I tell you to give my video a like, subscribe to my channel, click the bell to get notifications, or even go to my website, I’m doing a mini sale.)
Every little sale that adds up in consumers’ brains will make it easier for you to do the big sale.
Remember: “What’s in it for me?”
These steps don’t always have to be in order, but just make sure you are always asking for the action. Whether it’s getting them to click, buy, download, optin to your list, subscribe to your channel—whatever it is, you’re asking for the sale.
You can’t close a sale you never ask for.
For more information, visit SimpleSitesBonus.com