Affiliate Marketing Dude

Become A Super Affiliate Marketer

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Make Money Online Secret Found In 112 Year Old Magazine Ad

Your ads stink.

That’s why you’re not making any money.

Before I made millions of dollars on the Internet, I started just like you.

I was looking for a way to figure out how to make this online business thing work for me.

Unlike most people who went out there and searched for different gurus and different methods and different tactics and different softwares, what I did is I became a student of advertising.

That’s right. I actually consumed every bit of advertising and tutorials about advertising I could. I read books. I read online reports. I printed out, as my wife said, half the Internet, and I learned exactly what makes one ad good and make lots of money and another ad fall flat on its face and make nothing.

That’s why I’m starting a new series here on the channel, which if you want to watch it, make sure you subscribe and click the bell, where we’re going to go through and talk about all the things that I learned early on about ads and how to make ads convert for you. I want to start this series off by talking to you about some of these magazines that I spent a small fortune acquiring on eBay so that I could teach you this stuff. These magazines are from the early 1900s.

I think this one here is from 1907. It’s in a delicate condition. This magazine was one of the first magazines created with the sole purpose of making money with advertising. That’s right. The only reason this guy started publishing this magazine was so that he could sell ads and make lots of money. Back then, we just had newspapers in the local areas. This was the first magazine to hit over one million subscribers in the United States alone. In addition to being the earliest, most successful magazine in modern history, this was also home to some of the best advertising.

Since this had a huge subscriber rate, they charged the advertisers a lot more, which means the advertisers had to learn to convert their ad dollars into money in the pocket.

While this specific edition is over 112 years old, you’re going to see that a lot of the common tactics that we use today in internet marketing were employed, like the advertorial scene here. You’ll even see some of the info product tactics we use online as well.

There’s even an ad on how to make money in your spare time. Of course, one of my favorite things I learned in these type of advertisements was how to advertise to people’s base desires.

What kind of desires and needs do they have subconsciously that you can tap into? Instead of selling slippers like most people would, this ad went through and linked these slippers to how people felt about you.

How does your husband perceive you in these slippers? We’re going to find all kinds of cool stuff in these ads as we go through them. Again, make sure you subscribe and click the bell notification.

One of the lessons I want to give you from this video is that this magazine, although made back over a hundred years ago, is very similar to how blogging works today.

You see, this guy came out and said, hey, I’m going to create this magazine for the sole purpose of getting people to view ads, which is exactly what we’re doing with blogging and web marketing, is we’re creating content for people to read so they consume our ads.

We want to learn from both the publisher, the guy who made the magazine in creating good content, and the advertiser and getting more eyeballs on our ads. Because if you pair those together, you can create content that people want to read and advertisements that people want to click on to things they want to buy that puts money in your pocket.

A lot of people over-complicate this stuff, which is why in this new video series here on the channel, we’re going to go through and we’re going to talk about all the basics of advertising that you need to know if you plan on making money online. Stay tuned. Click that like button. Put your comments and questions below and join us in this new series about how to make money writing ads that get results. Thanks again for watching. I’m Marcus, and I’ll see you in the next video.

How To Make Money With Facebook Groups

Today, I’m going to show you exactly how I made over $23,000 in one month from free Facebook group traffic. It’s really easy to get. Anyone can do it, and I’m going to show you how. And we’re starting right now.

All right, now there are several times that I’ve done this with Facebook groups over the past year. I’ve been testing various different methods. One time I made $23,000 in one month. Another time I made close to $80,000 in about a month and a half. And I even have a friend who’s done this to promote a product from ground zero to actually making a lot of money. I think she made almost $70,000 off of Facebook group traffic. Now there’s several ways that you want to od this.

Way number one is no product. This is if you are an affiliate marketer. Method number two is if you have a product. If you already have a product, this is going to work a lot better, it’s going to be a lot easier, but you can still do it with affiliate marketing. Now we’re going to put all these things together and show you exactly how it works. But first, we got to look at how we’re going to get the traffic. Because over here, we have our profit centers. We’re either going to make money with our own product or we’re going to make money with an affiliate offer.

Now we got to talk about how we’re going to get traffic. Traffic is going to come from the Facebook group. Now there’s two ways you can do this. You can either have your own group or use other groups. Now it’s very important to remember that your group is going to be your traffic source. So you’re going to need to find or create a group that has a similar interest to what you want to promote. For example, if you go out there and you find a group of people that are interested in weight loss and they’re all in a Facebook group about some certain type of weight loss or diet or exercise, then you can go into that group and start providing value. The key to making this work is going to be provide value. Provide value to your market. Very important.

Now you might be saying, well what is value, Marcus? Value could be anything from a question to a PDF report to a tip. Something that’s going to get them used to you posting in the group. When you get into these groups, it’s very important that you don’t do spam or junk or post unwanted stuff. Got to make sure we keep it legit, right? So the first step, if you don’t yet have a Facebook group, is going to be to go out there and target other groups in your target market. Get these groups, find out what they’re interested in, look at what’s getting engagement. That’s they key to making Facebook work. If nobody engages with your posts, comments or questions, then noone’s going to care what you have to offer, no matter how good you might think it is. So once you have that list, what you’re going to do is you’re going to start to monitor them. Start to learn about them. And start to answer questions and ask questions of the market. These could be simple questions like what’s your number one struggle about losing weight, or what did you do to lose weight today, or how much weight do you want to lose or maybe even something like what kind of diets have you tried in the past that didn’t work for you?

Get people talking, get them to recognize your name. Then what you can do is you can send these people over to one of two things. You can send them to a website you own with an opt-in page. Say hey, get a free report for losing weight. Or get a free report for how to make money. Or you can start sending them and siphoning them off into your own group. You can start building your own group of people from other groups that like the stuff that you have to post. Very important. I would highly recommend doing the website first. Getting them to opt in for a free gift, and then say, thanks, your free gift’s on the way. Please join my Facebook group so you can get more stuff and blah, blah, blah, blah, blah everything like that. Very cool, this is a very good way to go about this. So we can do this if we do not have our own group. We can start using other groups.

Now if we want to create our own group, we can create our own group very easily and very fast by doing paid traffic, using existing traffic, doing video marketing. Any type of the traffic stuff that I teach here on the channel, which by the way, if you like this stuff, make sure you subscribe and click the bell because I’m going to teach you lots of other stuff as well. Now what you’re doing is you’re building up your group, you’re getting people to opt in, you’re getting people to recognize you. Getting people to say hey, you know what, that Marcus guy has some value. I better listen to what else he has to say. And they’re going to start to watch for your posts, start to watch for your comments. Now another thing you can do, if you don’t have your own group, but you have your own product, is you can actually go to other group owners, people who own Facebook groups, and you can offer to do a free training for their group live and split the commissions with them. I’ve done this many times and it’s made a small fortune.

Now the key here is never to directly, blatantly sell on a Facebook post. Instead, what you want to do is you want to sell on your live training that you’re doing. Get everyone hyped up, bring them to a live training, and then you can just simply read a sales letter or talk to them about the product or do a Q&A or something like that and make it very easy for them to buy. Now when doing your Facebook group marketing, it’s very important to have your own little portfolio of domain names that are easy to type in. These are short domain names with a .com that people will recognize your product from. Very simple, very easy and you want to make it something that they can type in when they’re watching the video so they can go to the site and order whatever it is that you’re selling. Very cool, very easy to do. And this is very easy to do with affiliate marketing, because once you have your own domain, you can hop on a live or a training or something like that and you can talk about the product, lead them to your domain, which will redirect to your affiliate link and boom, you get paid.

Now these Facebook groups are really cool because Facebook is actually helping promote them because they want to get more engagement and they found that groups are a way to get more engagement and more people using the platform. So you will be rewarded for actually joining in on the conversation and starting your own conversation which is really, really cool. Now another little last minute tip I want to give you about Facebook marketing is something really simple that anyone can do. You see, on the internet with affiliate marketing, there are little toolbars and little pay-per-call programs you can promote. You can actually get paid when people download stuff or when people call a phone number. A lot of people know that I am five years sober, a couple days ago I hit five years. And I’m a part of a lot of sobriety Facebook groups because I like that kind of stuff. And I notice that there’s this one group where this guy posts pictures and quotes and different things like that with a phone number to a rehab lead affiliate offer. Which means he actually gets paid when people use that affiliate program.

Now there’s a lot of stuff in the addiction market. You might want to stay away from it, but there’s other things you can do as well. For example, let’s say there’s a group of a bunch of people that like to read the Bible and discuss the Bible. You can go out there and post Bible quotes and post your URL, which would be a redirect, to an affiliate offer which actually sends them to a Bible toolbar download that pays you like $2.50 every time they download it. Just imagine if you can get 50, 100, 200 people a day to download that toolbar, you’re going to be making some serious money. Really, really cool. So I hope you enjoyed this little video that talks about all the different ways that you can make money with Facebook groups. If you want to get a special report on this, go over to affiliatedude.com/groups. Affiliatedude.com/groups. I’m going to give you a special case study report on how I went in various Facebook groups and made lots and lots of money, over six figures, and I’m a novice at Facebook, I’m not even that good at it. So you’re going to want to check that out.

You’re also going to want to make sure you subscribe and click the little bell notification so I can teach you even more stuff about how to make money online and you can join us live every Wednesday here on the channel. Thanks again for watching, I’m Marcus, aka the Affiliate Marketing Dude.

Make REAL Money Blogging – Killer Ad Monetization Tips

Say, Cajun Man, you’ve made over 10 million dollars on the internet, what’s the secret to making our blogs convert?

Monetization.

Okay, cool, cool. And how do we do that? What’s the first thing we need to do?

Information.

Okay, so we got to gather information, obviously we want to know who’s on our sites, right? And what about next? What do we want to do after we get that information?

Provocation.

Okay, cool. So we want to provoke these people to click on our ads so we can get paid. Okay, cool. And number three, what would we want to do?

Interaction.

Ah, yeah. That’s a good one, Cajun Man. We want to make sure that people interact and click on the things that we’re putting in front of them. Cool, cool, all right. Then, once they start interacting, what do we want to do?

Evaluation.

Ah, that’s a good one. We want to evaluate what people are clicking on. Cajun Man, you’re a genius. Yeah, great. Now, what’s next? Is there a better one too? Another one?

Personalization.

Ah, we want to personalize it. Okay, so we want to make sure that everything seems like it’s just for that one visitor so that they click and we get paid. All right, Cajun Man. Those are the five monetization tips. Now, is there an extra one that we can go over in detail in the rest of this video?

Repetition.

Ah, that’s right. Like making our mailing list and stuff like that. Getting people back to our site. This is really good stuff, Cajun Man. Would you mind hopping in the backyard office and showing us how all this works? Right, that’s good, because if these people want to learn how to make money with their blogs and stop settling for pennies a visitor, we’ve got to show them. And we’re going to show them in the rest of this video. What’s the rest of this video going to … what’s that called?

Continuation.

That’s right, and we’re starting right now.

Hey, guys. It’s Marcus here, AKA the Affiliate Marketing Dude, and today we’re going to go over the Cajun Man’s six tips to making more money with your blog. This is going to show you how to put high paying ads on your blog that actually convert and make you money so that you don’t have to settle for the one to two cents person viewer that the average blogger out there gets. Which is terrible. If I had to live on one to two cents a visitor, I’d be broke. Not fun. So, let’s talk about how to monetize your traffic and let’s start right now with some good things you can do right away to get results.

First of all, what you want to do is you want to look at the information and find out where your visitors are coming from, what they’re clicking on, what pages they’re on, what they’re interested in so you can help them. The most important thing you’re going to look at is what they’re doing right now because you want to do more of what’s working and less of what’s not working. So you want to take what’s working, like if you have a banner ad that’s working, use that information and say, hey, you know what? Maybe I can make that better. Maybe I could position it different, put it at the top or the bottom or embedded in the content or something like that to where it’s going to get more visibility and get more people to click on it, because let’s face it, the more people clicking on your ads and offers, the more money you’re going to make.

This is also important if you’re doing stuff like content network or sponsored ads on your blog. You want to make sure that they are getting the clicks so that you’re making more on your traffic. Because obviously if you get 100 people in one clicks versus 10 clicking, you’re going to make 10 times the money, right? Pretty, pretty simple. Not rocket science, but a lot of people forget this stuff.

So, information is crucial. You’ve got to find out where your people are coming form. You can do this in your stats. If you have a web host, you can do this with stats there. You could do it with Google Analytics. You could do it with various blog plug-ins. Very easy, but you want to make sure that you know where the people are coming in, where the people are leaving, how far they’re scrolling, what they’re checking out, what they’re interested in, so that you can do more of that and figure it out and be like, hey this page is getting a lot of traffic, let’s switch this up a bit to get more people to click.

Now number two once you figure out where the traffic’s coming from, you want to figure out how you can provoke them to click. If someone’s coming from Google, searching for affiliate marketing on YouTube, then I would want to change my content to fit what they want. Maybe I’d offer them a paid course about that topic, or maybe they’re coming in looking for a cat food recipes, right? Maybe I have a cat blog and I find out most people are coming from cat food recipes. Then, what I want to do is find a really good ad, really good offer for the cat food recipes, position it at the top, use the language that they’re using to search for me, right?

Remember the key word is the first thing they’re going to see on the page. If they type in cat food recipes, they come to your site and they see cat food recipes, if it’s blue and underlines, they’re probably going to click it, right? Pretty basic. A lot of people forge this stuff, but it’s very, very basic and it works really, really well. So we want to provoke them to click. Also, some things we can do is provoke them to click by giving them options. Would you like to make 10,000 dollars or 1,000 dollars? Would you like to get the blue one or the green one? What’s your favorite tattoo design? Different things like that to get more interaction by provoking them.

Which brings us to number three, which is interaction. Now, what can you do on your site that’s going to be interactive? One of my favorite things to do on my sites is to have a dropdown menu. This would be a simple menu that says, hey, how much weight do you want to lose? 50, 5, 100 pounds, okay? Now, what this can do is two things. One, it’s going to get people to interact. I find that on my sites when I use dropdown boxes, if they’re done correctly, I can get like 90%, 99% of the visitors on my site to click that dropdown box. Then, that’s like most of the people going to the offer, which is insane, right? That’s going to throw your money through the roof in a really cool way and a lot of people, you know, they just put banner ads. That’s why they don’t make a lot of money.

You can do this, you can also do what we call the grid method. The grid method is where you have several different pictures with writing under them, right? So maybe I’d have a picture here that says, hey, what kind of car do you dream about driving or what type of body style do you want? Like, if someone;s looking to lose weight you could have someone who’s average, someone who’s a little overweight, or someone who’s totally skinny, and it’s like which body do you want? Okay, very simple. Or are you male or female? Boom, very simple. This is going to get them to interact.

You can have quizzes. You can have checklists. You can have dropdown boxes. You can have all kinds of things, little interactive stuff, that’s going to get them to click. Again, remember once a person’s on your site, that’s just half the battle. That’s why so many people are making like one to two cents a view. They’re not taking the next step. They’re not getting them into what we want them to do and this is extremely important. I’ve tested this on hundreds of millions of visitors, billions of advertisements, where we go through and we found out hey, this is what works. This is what people are clicking on.

Then of course, you want to look at that and number four, you want to evaluate your traffic. What are they doing, right? If most people are clicking on this one, then hey, I’m going to move that up here and move the ones that’s not getting clicked down here. Okay? If I have a dropdown box, let’s look at it. Let’s track it. Let’s see, hey, how much weight do they want to lose? Then, when I go through and I make a banner ad or a clickable link, I could say if you want to lose 100 pounds or more, click here. I already know they want to lose 100 pounds or more because I used the dropdown box. Very important stuff that’s very, very simple.

The key to marketing is to let your visitors decide your content, okay? I don’t ame content just because I like it, although I do like the Cajun Man, from Adam Sandler, right? I make content because this is a content that you tell me that you want. You tell me you want it by clicking on it. I look at what you click on in the emails, I look at the videos you click on my site, I look at the various options I give you and I put that in front of you in a very simple way. If you do this on your sites, you are going to see your earnings go through the roof.

If you’re doing affiliate marketing, if you’re selling your own products, this works with everything and you want to evaluate and say, what’s going on? What are people doing? What are they clicking? This is extremely important because so many people just put ads on a site and hope it works, and if they make five bucks they’re like, I guess that’s all I can make. I never do that. That is the worst way to market in the world.

You want to go through and you want to look at the stuff, interact with your market, evaluate your market, and number five, is personalization. Is there a way that you can personalize your message for your people? Can you typecast your audience and say these people want this and make it sound like you’re talking directly to them. Very important. This is why sales letters work. Dear friend, are you frustrated going to work every day and sweating like crazy to make a few dollars? Here’s a solution. Are you tired of going to the gym every morning and not losing a pound? Here’s the solution. Right? These are kind of things that you can personalize so it looks like you’re talking directly to the one person that you want to talk to, and this is extremely important when you’re doing your blogs.

Now, I’ve got other videos and stuff on this as well, but I want to give you this overview and then we’ll link to those videos at the end. How’s that sound? If you like it, click that video at the end. Check it out. Okay?

Personalization is a big one. Sometimes you can even use the person’s name. Sometimes you can do all kinds of things. One of the sites that we did that did really well was we personalized, we had someone put their name in the box to generate a glitter graphic of their name and then we said download the glitter graphic. We made hundreds of thousands of dollars on that one little tactic with a little two page site because it was based on exactly what the visitor wanted, it customized it, it was interactive, it made it personal, and we made lots of money with it, in a market where most people are making less than a penny a click. This is a market no one else wanted to touch, but it worked because we used these things.

And then lastly, we want to talk about repetition. How can I get visitors to come to my site, put their name and email in, and get them back to my stuff? How can I get subscribers on social media platforms to come back to my stuff to watch for it? How can I get visitors of my blog to come back to my blog and look at it? Repetition is going to be the key if you’re selling something and you’ve got to look at it and say every time that person comes back to my site, I need to do all six of these in conjunction so that I’m getting them where I want them to go so I’m making a lot of money. This is the kind of stuff where this is going to be the difference between profit and failure. This is going to be the difference between two cents a click and a dollar a click or two dollars a click or more.

Using these methods, I’ve seen records where I’ve gone in and I’ve had sites that do 18 dollars a click. Wasn’t a whole lot of traffic to it, but still, like 50, 60 grand for a couple hundred clicks or so isn’t too bad. Right? So, got to look at this and we got to focus and we’ve got to be deliberate about our sites. We can’t just put an ad there and hope it works. We have to listen. We’ve got to put our ear to the ground and say what are these people clicking on? What are they doing? How can I get them in there?

Now, if you like this kind of stuff, we’re going to talk more about blog monetization tips in an upcoming video and training that I’m doing. If you want to get that, go to downloadmynotes.com, get my notes from this video, and you’ll be on the mailing list so that you’ll get our live video where we talk about monetization tips. Also, if you want to get a custom site evaluation from me, we have a call every Tuesday where you can hop on a private call every Tuesday, I’ll take a look at your site and I’ll say, “Hey, here’s how to make more money with your site.” Or, “Hey, this is where your traffic’s coming from, why don’t you do this?” Or, “Hey, why don’t you run this affiliate offer and use this dropdown box and I’ll show you exactly what I’ve done over the last 19 years to profit big time with simple blogs and websites.”

So, if you want to get a custom site evaluation, all you’ve got to do is a be a Marcus mentor student. You can do that by going to marcusmentor.me. We teach you even if you’re a beginner or an advance person. We give you software to make it work. It is an insane deal and it’s less than the price of a cup of coffee a day. So if you like my videos, you want me to check out your sites, hop over there, sign up, join us on Tuesdays and I’ll review your site live.

Hey Cajun Man, how can we learn more about how to make money on the internet?

Subscription. Notification.

Top Affiliate Programs And Offers 2019 – CPA Affiliate Offers And Highest Paying

Download Your Notes Here

HOW TO KNOW THE RIGHT
OFFER TO PROMOTE

Part One: What Does Your Traffic Want

a. what do they click on
b. what is their ultimate goal
c. what other things are they buying
d. what can we FLIP them into

Part Two: Select An Offer Based On Your Markets Needs

a. DIRECT HIT
b. pretty damn close
c. gonna take some work

Part Three: Look At The Offer Payout

a. what will you make per click
b. what has to happen for me to get paid
c. are there any (reversals, refunds, clawbacks)

Part Four: Offer Landing Page ***

a. will this convert
b. how many steps to get to the CPA
c. are there any distractions / phone number / links out / ads
d. does the page collect leads before i get paid
e. does the landing page fit something my market wants

Part Five: Direct Offers / Offer Networks / CPA Networks

a. going direct (hosting, kartra, clickfunnels, ect)
b. major affiliate networks (cj, clickbank, jvzoo, linkshare, rakuten)
c. CPA Networks (maxbounty, globalwide, aragon, peerflyect)

Part Six: Marcus’ Favorite Offers

a. browser extensions
b. as seen on tv
c. fiverr
d. loans / credit cards
e. software as a service
f. web hosting
g. financing and investing
h. free credit score
i. email / zip offers
j. diets
k. dating
l. high paying trials

Part Seven: Supplemental Offers

a. amazon
b. adsense
c. big stores

Which Program Is Right For You?

 

Top Pick

High Ticket Niches ($1277 One Time)

This is where marcus (me) goes thru and hand selects a niche for you based on a non competitive keyword and some super profitable offers… we then get you a domain name geared towards the niche (these are super valuable) and set up the site with you… we hook you up with some plugins… tools, and even some content… and of course… we give you a copy of the simple sites 2017/2018 program so you can follow along and profit with your new niche.
My Most Successful Students Choose The High Ticket Niches.

www.HighTicketNiches.com

 

On A Budget

Marcus Mentor Me ($77 Per Month Cancel Anytime)

Marcus mentor me is a place where you can get updated access to all his custom wordpress plugins ($700 value) notes from his videos, tools, videos, and training on how to get started with affiliate marketing.  every student of marcus’ who is serious about making this business work should be in the mentor class… its affordable and has the tools you need to make this work… this works great along side our other in depth training courses or even as a stand alone for those on a budget who want to get started fast.

www.MarcusMentor.me

 

Best For Learning All Things Affiliate Marketing

Simple Sites Big Profits ($297 One Time)

THIS IS WHERE YOU SHOULD START… this course has all you need to start making a living with affiliate marketing… it includes a custom training software that walks you thru everything step by step, tools that do the hard work for you. It also comes with personal support, niche market ideas, sample profit sites, and guaranteed acceptance to some of marcus favorite affiliate netowrks. Signup now and come say hi 🙂

NOTICE: WHEN YOU ORDER SIMPLE SITES 2018 TODAY YOU WILL AUTOMATICALLY GET THE 10 YEAR ANNIVERSARY EDITION UPDATE WHEN IT IS OUT… IF YOU WAIT… THE PRICE WILL BE $997… BY JOINING TODAY YOU WILL SAVE $700

www.SimpleSitesBonus.com

Ad Writing Secrets For Affiliate Marketing – How To Write An Effective Ad


Writing Ads

 

A lot of people write ads. You see a lot of ads out there, right?

 

People put ads out on the internet. They put ads on social media. They make fancy graphics and fancy ads.

 

But no one clicks. No one does anything.

 

A lot of people write ads, but a lot of them are junk ads.  And a lot of them don’t work.

 

The key to making a living online is understanding how to write an effective ad. Understanding what to say, and how to say it.

 

Are you ready to learn how to write ads that make lots of money? Well in this training, that’s exactly what I’m going to teach you. I’ll show you exactly how to profit with simple, tiny little advertisements.

 

The whole idea of your ads is to sell the click. We’re going to teach you how to get the click.

 

We’re going to discuss how writing ads work. We’re going to show you lots of helpful words that you can use in your ads. And we’re going to show you lots of examples. You’ll even see some templates that you can use to write ads.

 

These are things that I’ve over the last 20 years that have made me millions of dollars in a really, really simple way. So, we have to look at it and see exactly what’s going on.

 

 

My Magic Ad Story

 

Back in 1999, when I first started my business, I used to be a magician. I found out that being a magician was kind of tough. It was hard to get bookings. I was trying to get shows, I was trying to make more money, and I was trying to figure out how to get more people interested.

 

So, I came across an ad in a magic magazine.

 

(Yes, that’s right! We magicians have our own magazines. Crazy, right?)

 

I found this ad, and it said:

 

“Do you want to get more bookings to your magic shows?

Write me and I’ll send you some letters about how to do this.”

 

It was a full-page ad.

 

So, I called the guy on the phone, and I told him,

 

“Hey man, I want to get more magic show bookings. I want more people to join my magic shows. I want people to book m so I can make more money.”

 

And at the time, my advertisement said,

 

 

“Magic, balloons, comedy, and fun. Call Marcus.”

 

And then it had my phone number.

 

I ran that ad in a magazine. It cost me about $170 in the local parenting magazine. And off of that ad, I was able to make anywhere from $5 to $600 a month in bookings, which meant I put around $430 in my pocket at the end of the month.

 

Once I called that guy and asked him what to do, he said,

 

“Marcus what you need to do is you need to change your ads. So here’s what I’m going to do. I’m going to teach you how to write an ad. Okay? And I want you to write this ad.

 

And when you change your ad and you get a lot of bookings, then I want you to call me and I want you to get one of my courses.”

 

 

 

I said, “Fair enough, man. If this stuff works, then obviously, you got yourself a customer for life.”

 

And it did.

 

Then he went on to work for Dan Kennedy as his ad guy. (I learned a lot from Dan Kennedy, as well.)

 

He told me to change my ad from this:

 

“Magic, Balloons, Comedy, and Fun!”

 

To this:

 

“Make Your Child’s Party Unforgettable!”

 

So I changed the wording of my ad. The ad cost the same amount to run. It was in the same magazine at the same time.

 

 

 

And all of a sudden, the little ad that was getting me five to six shows a month now was getting me 20 to 30 shows a month.

 

It was the same ad! The only change was words on paper.

 

You might be asking yourself, “Words on paper can be the difference between a little money and a lot of money?” The answer is yes. Absolutely.

 

This is one of the skills that you need to learn if you want to be a marketer. If you want to learn how to make money with affiliate marketing, with internet marketing, with anything, the key is words on paper.

 

The words that we say make a difference.

The words that we say make an impact.

 

And you’ve probably heard the old saying that “it’s not what you say, it’s how you say it.”

 

Well, that might be true on a first date, face-to-face, but in the marketing world, that’s not true at all. It’s 100% what you say.

 

 

Commanding Attention

 

One of the things you can study is the news. Watch what they do. You’ll see that on most news stations, whatever news they’re talking about is breaking news.

 

It doesn’t matter what it is. It could be an old lady crossing the road. Everything’s breaking news.

 

They do that for a reason.

 

Why? They do that because they’re testing. They’re testing with millions and millions of people watching. They are testing and trying to find out what is getting your attention.

 

 

 

Now, think about TV in the old days. Think about when you had five different channels, and you had to walk up and turn the channels and move the antennas (bunny ears).

 

These channels would fight for your attention. They would say, “I want you to watch this. I want you to watch that.”

 

Why is this important?

 

Because the more attention you get, the more money you’re going to make, if you do it correctly. Some people out there go do stupid stunts and try to make money that way, and that’s all fine and good, but it doesn’t always work.

 

What we’re talking about is how to get attention with words on paper. How do you write an ad that’s going to command attention?

 

One time, I was in a movie theater.

 

 

I’m sitting there in my seat, and there’s a group of people in front of me, and there’s this person on their phone. And they’re scrolling through Instagram.

 

They’re scrolling through Instagram so fast, I don’t even know how their mind can compute what they’re seeing. I have no idea. It’s like, how do you even see that?

 

But that is your audience.

 

Your audience is scrolling the internet fast. They get bombarded by stuff every day. Their Facebook feeds are bombarded with ads, with information, with all this stuff every single day.

 

So what are you going to say to get someone to stop scrolling?  What are you going to do to get someone to stop searching?

 

What are you going to do to stand out?

 

This is important if you’re doing banner ads. This is important if you have your website and you already have traffic. This is important if you’re doing YouTube, because your thumbnails need to stand out.

 

You need to look at human nature.

You need to understand what people are interested in.

You need to understand what people are doing.

 

 

 

 

 

 

 

 

 

 

 

 

 

Writing Your Own Ads

 

Here are some things you must do if you want to write an effective ad.

 

 

  1. Learn Random Facts

 

The first, most important thing that you can do is learn random facts.

 

You might ask, “What does that have to do with ad writing? What does it have to do with anything?”

 

Learning random facts and knowledge is going to give you a leg up on the competition. It’s going to tell you something that your market doesn’t know.

 

Learning random facts and knowledge is very good. You want to learn statistics.

 

You want to learn different kinds of knowledge that people don’t know, and you want to learn things that people haven’t heard of. You want to learn numbers.

 

Begin to learn different things about your market. Dive into your market. Start to understand what your market’s about. Start to understand what your market’s into.

 

What keeps them up at night? Start to understand what kind of things they’re going to worry about.

 

You might need to learn information that you’re not really interested in, but the majority of people are. You might not pay attention to certain things, but most Americans do.

 

And we have to realize, if most Americans are paying attention to something, then there’s something we can learn here.

 

 

 

  1. Appeal to Emotion

 

We need to start writing ads that make people feel.

 

We need to get people to feel an emotion.

We need to get people to think.

We need to get people to feel so that they take action.

 

Because something that’s true in life, and many of you can probably agree, is that a lot of people are stuck.

 

And they like to feel stuck. It’s harder to move to the next place in life than it is to be stuck.

 

And people like comfort. If you look at someone who’s comfortable, you might find that they’re kind of unhappy, but they’re comfortable.

 

They’re going to stay there. It’s hard to get them to move.

We need to get those people to feel something, too.

 

Here is another personal example.

 

Recently, I was dealing with arm pain and back pain. I asked myself, “What the heck is going on?”

 

So, I started searching the internet. And all of the sudden, a click bait ad came up. Yes, ladies and gentlemen, we can learn from click bait.

 

The ad had a picture, and it said, “Warning signs of lung cancer.”

 

A lot of you guys know that I smoke, so sometimes, that is a worry. And in the picture was a guy holding his arm. I didn’t know that was a symptom.

 

Think about the power of that ad to a guy like me.

 

Here I am, reading the internet passively, checking my stats.

 

 

All of a sudden, I see this ad, and my heart drops. And I go, “Oh shit.”

 

“Is this something that I have?”

 

Now, it turns out that in reality there are a bunch of other symptoms that you have to have as well. But I’m one of those hypochondriac guys who searches the internet endlessly to try and find out what’s going on with me.

 

That guy did a good job of an ad. Would you agree? That ad did a good job because it had a symptom that a lot of people could possibly have.

 

How many of you guys have gone through that? Where you think, “Wow, I’ve seen an ad that’s made me feel something.”

 

So many people are doing passive ads. They sell from their heels. They waffle it.

 

 

They just say, “Hey man, I got this really cool thing, and I’m going to sell some cryptocurrency, and yay.” And nothing happens.

 

And then you see some guy who’s just a total hack job, and he says something like, “Here’s a picture of my bitcoin account,” or something like that.

 

I don’t do bitcoin, but I know some of those kinds of ads will get responses.

 

Keep your eye out for those different kinds of ads. When people are on social media, watch what they say. Watch what gets the most comments.

 

Usually, it’s something that piques curiosity, or it’s something polarizing. Polarizing people isn’t a good thing to do. But polarizing facts? That can be a brilliant thing for marketing.

 

 

 

Can you go through and polarize an audience, in a good way, to get them to feel something? And then to take action?

 

Here’s another way to think about advertising and emotion.

 

It doesn’t matter who you are. It doesn’t matter how smart you think you are. It doesn’t matter how logical you think you are.

 

Every major buying decision you make is based on emotion.

 

People buy based on emotion, and then they back it up with logic. They say, “I bought this. Here’s why I bought it. Here’s why it’s a good investment.”

 

So, we have to appeal to emotions and appeal to curiosity. Curiosity is big. People are curious.

 

And here’s another thing:

 

 

People in America are bored out of their minds. They go to work and they’re bored. They come home and they’re bored.

For some people, the most exciting thing they’re doing today is reading your ads. That’s pretty sad, but it’s the truth.

 

And if you can provide them some kind of relief from their boredom, your ad is going to work.

 

 

  1. Use Trigger Words

 

There are certain words that you use with your audience that are going to stick out in their mind. These are called trigger words.

 

Trigger words will get your audience to take action.

 

 

 

 

 

They make people stop and decide that they’re going to read what you have to say. They spark an emotion, and they get people to think. They make your ads stand out from the other ads.

 

Here are some examples of trigger words.

 

How to. This is a very good one. When you don’t know how to write an ad, or when all else fails, you can start with how to. Examples:

 

“How to write an ad that gives people desire.”

 

“How to write an ad that floods your bank account with money.”

 

“How to write an ad that will have people calling you day in and day out.”

 

 

 

“How to write an ad that’ll sell your car faster than anyone on the planet.”

 

See how we can use something like a “how to” ad to stop people dead in their tracks?

 

 

Truth. The truth about this. The truth about that. Examples:

 

“The truth about diets and weight loss.”

 

“The truth about arm pain.”

 

“The truth about making money online.”

 

“The truth about divorce.”

 

 

 

 

Hidden. Hidden is a good one, too. Examples:

 

“Hidden secrets of advertising executives.”

 

“Hidden secret a 30-year-old woman used to lose 90 pounds after having a baby.”

 

“The hidden secrets the mortgage companies don’t want you to find out.”

 

See how the last one is more emotionally charged than, “I’m going to save you $50 on your mortgage.”

 

 

Secrets. Examples:

 

“Secrets that the top lawyers don’t want you to know about.”

 

“Secrets of losing weight.”

 

“The secret of how to write an effective ad.”

 

 

New. New is a good one. It makes people think, “What am I missing?” Fear of missing out, they call it FOMO. Fear of missing out is huge. Example:

 

“New method makes $150 a day on autopilot and it only took 20 minutes to set up.”

 

If I said this to get you guys to come to a live training, you’d be like, “Woah, Marcus has something new? Crazy. Let’s check that out. Let’s see what’s going on.” You would respond to it. You wouldn’t want to miss out.

 

 

Experts. You see this in TV advertising all the time. Examples:

 

“Nine out of ten experts say that this works best. “

 

“All the experts are wrong.”

 

“What the experts are hiding from you about how to really lose weight.”

 

“The experts are deliberately keeping this from you, and it keeps you fat.”

 

 

Facts. Examples:

 

“Unknown facts that will help you do X.”

 

“The fact that stops you from losing weight.”

 

“The number one fact that keeps you from X.”

 

 

 

 

 

Breaking. Examples:

 

“Breaking! New method reveals how to make more in a shorter time.”

 

“Breaking new law teaches you…”

 

“Breaking new law saves seniors thousands on healthcare.”

 

 

Revealed. Examples:

 

“Revealed, the best way to lose weight.”

 

“Revealed, the best way to invest in your retirement.”

 

“Revealed, the top tricks the tax guys know to save you money.”

 

Hate. I don’t personally like this word, but it does stop people in their tracks. Examples:

 

“Rich people will hate this new law.”

 

“Poor people will hate what is happening here.”

 

“If you hate this, then you’ll like this.”

 

“Do you hate this?”

 

“Top things single parents hate.”

 

“Top things kids hate to eat.”

 

Consider an ad that says, “Top five things you can do to make a woman love you.”

 

Then, think about this.

 

 

“Does every woman hate you? … This is why.”

 

Nine times out of ten, people are going to click that over the other one.

 

 

Announcing. Announcing is a very good one as well. Examples:

 

“Announcing the newest way to make a living.”

 

“Get this, announcing a better way to retire.”

 

“Announcing the top 50 states you can retire in.”

 

 

Breakthrough. Examples:

 

“Breakthrough: new method that stops acne cold.”

 

 

“Breakthrough new method that will help you lose weight.”

 

“Breakthrough new method that’ll help you write better ads.”

 

“Breakthrough new method that’ll do this, this, and this.”

 

 

Amazing. This is a powerful word. Examples:

 

“Amazing new results for people who want to lose weight.”

 

“Amazing new results for people want to save money.”

 

“Amazing new results for people who want to pay their credit cards off.”

 

Life. Examples:

 

“This could change your life.”

 

“Do you need to change your life”

 

“How to stop hating your life.”

 

“How to start loving your life.”

 

 

Protect. Examples:

 

“Nothing is more important to a parent than protecting X.”

 

“You want to protect your investment.”

 

“You want to protect your kids.”

 

 

“You want to protect your livelihood.”

 

“How can you protect this?”

 

“How can you protect that?”

 

 

Yes. I use this as a headline starter a lot. Examples:

 

“Yes, you can learn to write ads and make a living online.”

 

“Yes, you can lose 30 pounds in two months.”

 

“Yes, you can fit into that bathing suit next month.”

 

Free. This one everyone knows about. It’s overused and abused, but it still works. And you want to charge it with a feeling. Examples:

 

 

“Free report reveals X.”

 

“Free report reveals how to make ads that will flood your bank account with money, get you more customers, and keep you rich for life.”

 

 

With these words, as we’ve said, you’re trying to think of how to stop people in their tracks. This is known as a pattern interrupt.

 

People are passively reading stuff on the internet. If someone’s passively reading stuff about a certain topic, how do you get them to stop? How do you interrupt their pattern? How do you interrupt their thinking?

 

You use these words to stop them and say, “Hey, you need to read this. If you don’t read this, see what’s going to happen. This little thing will change your life.”

 

 

And when we talk about these words, we have to tread a thin line between good ads and clickbait. A lot of people say that a good ad equals clickbait. No. A good ad is a good ad.

 

Clickbait is not a good ad. Clickbait is when you don’t deliver on a promise.

 

So if I have an ad that says, “Secrets to making $150 a day,” and I take people to a site that says, “Buy this thing,” that doesn’t really deliver on the ad. I need to tell people the secrets I was talking about.

 

Now, when I get into it, I do want to tell them the secrets in a way that gets them to buy what I want them to buy. But that’s not the same thing as clickbait.

 

These words have power. They have power because people make them have power.

 

 

 

A lot of these words have power because advertisers make them have power. That’s pretty crazy when you think about it. Advertisers literally hijack the brain and make people think differently.

 

 

  1. Make Your Ads Truthful

 

Obviously, when you do advertising, you want to make your ads truthful. Always do truthful ads. Whenever you use numbers, use specific numbers and use true numbers.

 

Don’t go messing around and making stuff up. Be ethical and be true. Focus on what works and give people good stuff.

 

 

  1. Make Your Ads Short

 

Make your ads short and to the point. Don’t be too long-winded.

 

  1. Don’t Try to Sell in Your Ad

 

Don’t try to sell in your ad. Remember, the idea is to sell people on the click, not to get them to buy straight from the ads. What we’re talking about today is writing ads to bring people to our site, or writing ads to send people out.

 

When we do ads to bring people to our site, we want the ads to bring people to our site and let the site do the selling.

 

Because here’s the deal. You don’t want just everyone. You want the people that you want.

 

Advertising and writing ads is all about skimming a group of people that you want out of a big group of people. So if you have a big group of people, like the internet, you want to skim people off that you want.

 

Don’t try to sell in your ad—just let it sell itself. And let the people come that you really want.

 

  1. Know Your Audience

 

The next most important thing is to know your audience. Know your audience. What do they think about? What do they feel? What do they desire? What do they want?

 

 

  1. Have a Call to Action

 

What are you doing to get people to click? What are you doing to get them to take action?

 

A lot of people waffle it when it comes to this. Ask for what you want. Ask for the click. Get them to respond.

 

One of the things you can study is the news. Watch what they do. You’ll see that on most news stations, whatever news they’re talking about is breaking news.

 

 

 

It doesn’t matter what it is. It could be an old lady crossing the road. Everything’s breaking news, and they do that for a reason.

 

They do that because they test it. They test it with millions and millions of people watching. They are trying to find out what is getting your attention.

 

Think about TV in the old days, when you had five different channels, and you had to walk up and turn the channels and move the antennas (bunny ears). These channels would fight for your attention. They would say, “I want you to watch this. I want you to watch that.”

 

Why is this important?

 

Because the more attention you get, the more money you’re going to make if you do it correctly. Some people out there go do stupid stunts and try to make money that way, and that’s all fine and good, but it doesn’t always work.

 

What we’re talking about is how to get attention with words on paper. How do you write an ad that’s going to command attention?

 

How do you write an ad that’s going to get people to take action? How do you write an ad that’s going to get people to click, or buy, or fill out a form?

 

Tell people what you want them to do.

 

Here are some examples:

 

“You want to feel better about yourself? Click here.”

 

“You want to lose weight fast? Click here.”

 

“Do you want to buy this? Click here now to sign up.”

 

“Do you want to feel better about losing weight? Click here to sign up.”

 

 

  1. Make Your Links Clickable

 

Here is another thing that’s very important. When you do your ads, and you have a clickable link, make sure it’s blue and make it underlined. Why? It’s what people are used to. They know that a blue underlined link is going to go somewhere.

 

 

  1. Have a Reason Why

 

The big thing in marketing is a reason why. Reason why is the key to damn near anything. Give them a reason to click. Give them a reason to buy. Give them a reason to keep reading.

 

The key to good advertising is to be a straight shooter, be honest, be transparent, be upfront. Tell them what’s going on. Tell them what you’re thinking. They’ll listen.

 

 

 

Using Ads with Your Website

 

There are two sides of the coin here: part one is your ad, and part two is your website.

 

Your website is pretty much content with ads. Your content is supposed to get people into what you want them to buy.

 

But when it comes to your ads, you can actually use them to mine data about your audience.

 

Let’s use a weight loss ad as an example. You could have a website about weight loss, and an ad somewhere else that points to your website. The ad could go to a content page on your website that tells you about a secret for losing weight.

 

What if, instead of the ad talking about a secret, you had a banner ad that said, “Click the body you want,” with images of different body types on them?

 

 

You would get a lot more people to click, and you would learn more about your audience in the process.

 

If you run that ad and get a bunch of clicks, you could get a bunch of people to your site. Hopefully they end up buying stuff. But if not, you could still find out that 90 percent of the people on your website want to lose 90 pounds.

 

Then, once you know that, you could make an ad that says, “Here’s how to lose 90 pounds overnight, even if you eat chocolate cake every day.”

 

Do you think that ad’s going to work? Yes. Why is it going to work? Because your audience told you that’s what they want. Know your audience.

 

If you have a website and you’re getting decent traffic, I as a marketer could figure out what your audience wants in a matter of a few days.

 

 

And if I figure out what your audience wants, now I own the traffic. I could go in and buy as much traffic as I want.

 

Lots of people do banner advertising on what’s called a CPM basis. CPM means Cost Per Thousand Impressions. This means if I pay $1 CPM, I pay the same dollar if I get one click or if I get 100 clicks. If I get 100 clicks, then I’m paying one penny per click. If I get one click, that means I’m paying one dollar per click.

 

This is how I go and buy traffic for pennies. There is lots of traffic out there that’s very, very cheap.

 

And why is it so cheap? Because people don’t know how to advertise. They don’t know how to write good ads, and they don’t know how to get visitors from a different place to go where you want them to go.

 

If you don’t know these things, your ads aren’t going to work, and you’re going to lose money.

 

But knowing these things will revolutionize your ad writing in a way that sets you apart. And then you could go on any social medial platform, or anywhere else you want, write an ad, and get results.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Ad Templates

 

Here are some templates based on the trigger words that we have.

 

How to _________ to get __________.

 

 

Hidden secrets the ______ don’t want you to know so that __________.

 

 

Do you hate _______? Here’s how to ________ without ________.

 

How to protect your ________ while also ______.

 

 

Breakthrough method to ________ while you _________.

 

 

Learn More About Ad Writing

 

If you want to learn more about ad writing, the best thing you can do is go to MarcusMentor.me and sign up for my mentor program. It costs around $2.30 a day.

 

Do you think my ad writing skills will help you make $2.30 a day? I certainly hope so.

 

You’re going to go over to MarcusMentor.me, you’re going to get signed up, and then we’re going to send you a link for a special training. It’s going to be around two or three hours long.

 

And we’ll talk to you all about ad writing.

 

I’m going to teach you as much as I can about ad writing, and we’re going to show you how to write these ads.

 

 

 

We’re going to show you

 

  • how to command attention
  • how to get people to respond
  • how to get people to take action on your site

 

Here’s what you can expect from this program. This is from our commercial.

 

Are you struggling with information overload?

 

Do you need help making this affiliate

marketing thing work for you?

 

Want to find out how Marcus was able to start his first affiliate site with less than $100 in the bank, and was able to turn his business into multiple seven-figure

income streams?

 

 

 

You need a mentor that can help you personally start getting results with your affiliate marketing.

 

You’re tired of all the fluff and hype

that gets you nowhere.

 

Well, as I’m sure you figured out by now,

you are in the right place.

 

And if you like Marcus’s videos

and live training sessions,

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his brand new mentor program.

 

MarcusMentor.me is a must-have for anyone who wants to start getting results with affiliate marketing fast.

 

In Marcus’s mentor program, MarcusMentor.me,

Marcus and his team will not only give you:

 

 

  • behind the scenes videos
  • tutorials
  • professional PDF notes on all of his trainings

 

But, you will also get access to:

 

  • Marcus’s video vault selections each month
  • Personal plugin suite valued at over $784

 

You will also get a free print copy

of his affiliate marketing for beginners’ book,

that will take you through

all the ins and outs of

how to start and run

your affiliate marketing business.

 

This takes out all the junk,

and gets you what really works.

 

 

 

Even if you’re an advanced affiliate marketer,

this will help you get to the next level.

And if you’re just starting out, this is a perfect way

to start getting results fast.

 

And, if that’s not enough, Marcus will also

give you access to his weekly, private,

members-only live trainings. This is so you can:

 

  • Have a space to ask questions directly
  • Get answers instantly
  • Get personal site reviews

 

You can finally get the help you need

to make this business work for you.

 

If you sign up today, you will get all of this, plus:

 

  • The printed book free
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That’s over $1,000 of value each and every month,

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you’ll want to stick around for a long time,

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So join today at MarcusMentor.me,

and get all the tools you need to start making money online today with affiliate marketing. Go right now to MarcusMentor.me, use the form to sign up,

and we will see you on the inside.

 

 

 

 

 

 

Webinar Q&A

 

Do the downloads apply only to desktops, or can they apply to mobile?

 

They could apply to mobile as well. You can download a PDF report on a mobile device.

 

Is this program for Hight Ticket Niche customers also?

 

It depends on when you bought your High Ticket Niche. If your support has lapsed, then you will want to join at MarcusMentor.me.

 

Every one of my customers should have an active MarcusMentor.me account. If you don’t, you’re missing out on a lot of good stuff. Seriously, we’re talking $77 a month, which is nothing.

 

 

 

You get plugins, at least $1,000 worth of plugins. You get courses, you get a live call every Tuesday where we can review your stuff. If you show me an ad and it’s not working, I can tell you to change it to something else.

 

Think about that. The guy telling me to change my magic ad is why I got into marketing, and it made a world of difference to me. If that ad has made me millions of dollars, what will it be worth to you to have me look over your shoulder, look at your ads, and help you with this stuff?

 

Are these techniques evergreen?

 

Yes. They’ve been around since the dawn of time. This stuff is basic human nature. Humans don’t change much. Technology changes, but the other stuff doesn’t.

 

 

 

 

 

How quickly could I get results if I jump on it today?

 

Well, if you write an ad today, you could get a click today. And if you get a click today, you might be able to get a sale today. So, technically, it’s up to you. How fast do you want results? What you want to do with the results?

 

What is the High Ticket Niche program?

 

The High Ticket Niche program is a where we actually find your niches and everything. You can find that at highticketniches.com. If you want to learn all about my progructs, you can go to affiliatemarketingdude.com. Click the “products” tab, and you’ll see what products we have available.

 

I would like to request a training about how to actually post an ad on Google or Bing.

 

We actually have one, and it’s in the mentor area.

10 Things I Learned After Spending Over $1.4 Million On Pay Per Click Ads

After spending close to 1.5 million dollars on paid advertising, there is several things that I learned that kept me from going completely bankrupt. I’m going to teach you those 10 things, and we’re starting right now.

Hey, guys. It’s Marcus here, aka the Affiliate Marketing Dude. And if you like learning this kind of stuff and want to learn more about how to make money with paid ads, affiliate marketing, and anything that has to do with making money online, make sure you subscribe and click that little bell notification icon so you get my new videos and you can join us every Wednesday here, live on the channel, ask your questions, and get the answers.

For now, let’s dive into what I learned spending a bunch of money on pay-per-click advertising.

The first major lesson I learned doing pay-per-click ads is that people want things fast. They want to be able to find what they need at a glance, very quickly. And while we’d like to think that people are reading every word of our website, this isn’t the truth. The truth is is people are skimming your website, looking for the information they want right now. They’re not consuming everything. That’s why we’ve got to make our sites in a way that people skimming, people reading, and people just checking it out for the very first time can get exactly what they want at a glance, without digging, very, very fast. Because let’s face it, if they can’t find what they want in three seconds or less, they’re out of there.

The second major lesson I learned is that you can quickly and easily typecast your audience.

What does this mean? Well, this means quite simply that you can go into a market, test some ads, figure out what people want, figure out what they click on, figure out what their pain points are, and typecast them very quickly so that you know what the market wants for future marketing. You may have seen on my channel where I’ve done this in the tattoo market, finding out exactly what tattoos people want, in the money making market, finding out exactly what people’s pain points are, and even in the addiction market, where I polled my audience for less than few thousand dollars, got 3000 responses, full page responses, of people telling me in detail what their number one struggles are. And now that I know that information, armed with that, I can make a fortune in any market.

Now, the third most important thing is to remember that pay-per-click marketing is controllable.

A lot of people freak out when it comes to pay-per-click marketing. But they don’t have to. You see, you set the prices, you set the amount, you set how much you want to spend. And when it’s done, you hit “pause”, and you never spend a dime more than that.

So, what I advise to do is test really, really small with maybe five, 10, 15, or 20 dollars, if you’re in a bigger, more expensive market. Figure out what your market wants, what they click on, what they desire, what they need, and then go from there. You can test very small. So, the idea of needing a bunch of money to start isn’t exactly true. And while you may have seen that I’ve spent close to 1.5 million dollars on one platform alone, that wasn’t all in one day. That’s right, I started very small with five dollars here, see if I could make 10. 10 here, see if could make 20. And on, and on, and on we go in a very simple way that I’m actually testing realtime to get real results fast. Sometimes I’d get these results in less than a day. And for less than 50 bucks, I can get a perfect snapshot of any market really fast.

That brings us to number four: when you’re first starting out with paid traffic, you’ve got to remember that direct solutions are the best. You want to go for things like “how to remove an item from a credit report”, “how to publish a book”, and maybe something like “hard drive not working”. These are very specific, which means you’ll get the exact click that you want. And remember, when doing paid traffic, all clicks are not created equal.

So, when doing your direct response type ads, you want to embed the links to your offers within the content that has the answers the users are looking for.

Now, number five is something very easy, but overlooked a lot. It’s amazing how many people I see, seasoned marketers, who don’t do this one.

Number five is ask for the click.

In your ads, you want to make sure that you ask for the click. Ask the visitor, “Go to my website.”, “Click here to download.”, “Download free report here.”, “Click here for X.”, “Click here for Y.” And on your websites, make sure you’re telling them to click on the offers. “Fill out the form.”, “Click this.”, “Download here.”, “Click here to see more X.” Very important that you do this because this is what people respond to.

A bonus tip: make sure that all the links on your site are blue and underlined, because that’s what people are used to clicking.

And number six: building your list.

That’s right. You can build a mailing list extremely fast with paid advertising. In one market, I built a list of 450,000 people in just a few short weeks while I was making money. And no matter what market you’re in, you can build a list extremely fast by offering something of value to your market: a free report, a free video, a free assessment, a free evaluation. Anything you can give them to get them on your mailing list. And the key is to put your best offer on your thank you page so you recoup all the money that you paid getting the visitors there in the first place. This is known as a self-liquidating offer. It’s something that’s going to pay you back for the money you spent to get your customers to your website. This is something that will pay you back for getting all those visitors to your website. So, you’re not really spending money building your list. You’re actually building your list for free while learning about your market.

Number seven: deep keyword research will make or break you.

This is important because so many people go out there and they try to think of the most logical keyword to use for their market. And the problem with logical keywords is they’re so logical that everyone uses them, which drives the competition up, which drives the amount you have to pay-per-click through the roof, which unfortunately means a lot of failure for a lot of marketers.

Instead, what you want to do is find keywords that get people at different places in the buying process. Perhaps instead of going for “Canon TWI”, or whatever that camera is called, you go for “TWI video sample”, or something like that. And instead of going for “credit repair”, go for things like “How to remove items from my credit report.” Instead of going for “rehab”, why don’t you go for something like “How do I stay sober for seven days?”, or something like that? Very, very specific, very tight-knit. This is will get your click costs very low, and your visitors are going to be more likely to buy because you’re providing them a direct solution based on what they’re searching for.

I go over this keyword tactic in many of the videos here on my channel, which again is why you want to subscribe, click the little bell, and watch my latest videos, and join us live so that you can learn all this stuff.

And now, number eight. Number eight is to have small targeted ad groups.

You want small targeted ad groups so that you can quantify your results based on each keyword set. You’re going to notice that, oftentimes, most of your money is going to come from a handful of keywords. While a lot of marketers out there just put a thousand different keywords in their ad group, they have no idea what’s selling. When I go in and I do this tight-knit, I’m spending less, I’m getting better data, and I’m making more money because I’m being more direct.

So, get rid of the words that are not converting, and focus on the ones that are. And you do this by having three to five different keywords in each ad group focused on your market. Now, this is really good because you can change your ad in each group, and find out what converts to the right people so that you can put more money in your pocket.

Number nine is a very simple one as well, and this is use your keywords in your ad.

A lot of people waffle this, but if I’m going for the keyword “remove items from credit”, I want the words “remove items from credit” in my ad. Sounds basic, I know. But a lot of people don’t do this. This is going to result in a much higher click-through rate, which is going to get you more visitors, which is going to get you more data, and in turn make you more money.

And lastly, number 10. Number 10 is pretty basic, but I want you to get a different domain name for each separate niche market.

Now, if you’re going for something like “credit repair”, you can have all your ads under one main credit repair domain name. But if you branch out into something like “check your credit”, you might want to get a different domain name for that. Same thing with tattoos. You might find out that, hey, butterfly tattoos are really raking it in. I’m going to want to get myself a butterfly tattoo domain name.

Also, when you’re doing these, you want to have them for testing. And you’ll notice that having a tight-knit close market domain name is actually going to make your click costs less because your quality score is going to be a lot better because everything’s focused around the keywords you want, which is kind of how we should do marketing anyway.

So, I hope you enjoyed these 10 tips on what I learned after spending 1.5 million dollars on paid advertising. It’s actually a lot more than that. That’s just one account. And I hope you use these so that you can get results.

Now, I would highly urge you to check out the next video that’s going to pop up. It’s all about paid ads, how to make them work, what I did, what sites I used, and more. Make sure you subscribe right now, and then check out that video.

How To Find The Right Product To Sell

Which Program Is Right For You?

High Ticket Niches ($997 One Time)

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Entrepreneur Mindset Hacks Part One

Part One: How To Be An Entrepreneur – Thinking Differently

How to Think Like an Entrepreneur
So You can See Outside the BS
And Use What Really Works

(Once you see this, you can’t unsee it.)

Sometimes it’s good to just get out of your comfort zone and do something.

I remember the first time I did a webinar. I had never done them before. I once did a tele-seminar. After that, one guy said to me, “Hey dude, just hop on this webinar.” I was all nervous and shaky (which is funny, because I was really just sitting in my office talking to the wall, and there just happened to be people that could see through the wall.)

And in the end, it really wasn’t that big a deal.

And I think that’s what we can learn here. You’re going to learn that being an entrepreneur is not that big a deal. What takes someone from $1,000 a year to $1 million per year, is not that big a deal.

I remember the first time I met a guy who was making a million dollars a year with web marketing. He said, “I’ll call you back later. My wide needs to go to Target.”

I was sitting there amazed. I thought, people making a million dollars a year still go to Target? That was so weird in my mind. I thought, how does that work? Do these people have a different life?

I think in society, we’re programmed to think that successful people have a different life. It’s something big, and different, and crazy, and weird. When in actuality, it’s really not.

There’s no difference between me and you. (Except that I’m probably about a foot shorter than everyone here. And I probably smoke too many pipes. That’s really it.)

You go to work eight hours a day, I go to work eight hours a day. The only difference is what we’re doing, and who we’re doing it for.

I’ll bet some of you guys work harder than me. Some of you guys work manual labor, some of you guys are drivers. And if you’ve ever seen me drive, you don’t want me to be a driver.

But there’s really no difference here. We’re going to go over that, and we’ll talk about what it really takes to be an entrepreneur. How to focus on it, and how to really get into the mindset.

And I’m going to tell you, it’s probably not what you think it’s going to be.

I have a different view on life, and on entrepreneurship, from a lot of my peers in the industry. And I think it comes from my years of experiences.

For one thing, I love to study people. I love to learn about what people do, what makes people tick, and I like to really learn about what it is that makes someone successful. What is it that makes someone sad? What is it that makes someone happy? And different things like that.

We’re going to talk about those things, too.

So, what does it really take to be an entrepreneur? Here are some tips that you must understand in order to master the entrepreneurial mindset.

Tip #1: Everything is made-up preprogramming.

No matter where you’re at, no matter what you’re doing. Even if you’re not in a cult, or you don’t follow mainstream media. You are a product of programming. You’re programmed by your upbringing, by your TV, by social interaction.

We all have the BS that has been programmed in our mind.
It says:

Be a worker.
Work for someone else.
Have the security.

That’s what life’s about. And we’re taught that from the time we’re a kid. We’re taught to really, really value the input of others. Really, really listen to what other people say.

If someone says something that hurts, you, you’re supposed to be hurt. If someone says something that praises you, you’re allowed to feel praised.

The funny thing is, you have those feelings inside you, right?

So, think about that. Ask yourself, “What is my current programming telling me? What is my current mindset telling me?”

Let’s look at this in terms of money. If you’re not getting the results you want, it might be as simple as going and following a few instructions. There may just be a lot more going on in your mind. Why is that?

I remember, I struggled for years. I used to always tell myself, “Why don’t I know what I should do? I know I could get to two, three million dollars a year. I know I could break this barrier. Why is it that I’m not doing what I know I need to do? It’s not like it’s that hard. It’s not like it’s strenuous. It’s not like I can’t afford it.”
In the end, it didn’t even take that much money. I started this business with a hundred dollars.

You might be asking yourself, “Why am I not doing that? Why am I not doing what I know I need to do?”

How many of you feel that way? You now you could go out there and do it, but for some reason, you just can’t get yourself to do it. You might not believe it’s actually going to work.

Or you might be afraid that it actually will work, and when you actually make money, you’ll lose the ability to have excuses.

I have students who watch thousands of hours of my webinars, and they still don’t take action. That’s fine. I mean, I’m glad they get value, or entertainment or whatever. But still, I have to ask, “Why are you not taking action? Why are you not doing something?”

Because you’ve been programmed not to do anything.
But the cool thing about a programmed mind is that it can always be unprogrammed.

You can always reverse what was done. You can always look through it. But the only way you’re going to look through it is by rising about it.

You might ask yourself, “How do I rise above this?
How do I look from the outside in?”

You have to realize that the confidence, or the belief in yourself, is not in the other people who say it to you. It’s in you because you believe it. You just choose to believe it from other people.

It’s the same kind of thing if someone puts you down, or says things won’t work, or says you’re not good enough, or smart enough, or whatever it may be. That’s in you. You have those feelings in you, you’re just choosing to say, “Yes, I agree with this person.”

So, realize that everything is made up from programming. You’re programmed to believe, and be, and think what you are right now.

I have this saying in my own life that has helped me immensely.

It goes, “If I were in your shoes, I’d be exactly where you are.”

If I had your upbringing, if I had the programming you had, if I had the parents you had, if I had the social area that you grew up in, if I had all those things, I would be exactly where you’re at right now.

That’s the way that it works. If you take someone and put them through circumstances, they’re going to be the product of those circumstances.

Now, you have a way to see out of it, but sometimes you need some help. That’s what this is about.

Now that you know that you’re a product of all of this…
Now that you know that society has put these things in your mind…
Now that you know that lots of people have paid a lot of money for you to have the mindset that you have…

What are you going to do about it? It’s time to understand it, and to change it.

Everything is made up of pre-programming. Your mind, what you think, is not as good as you think it is. Often, we respond to ideas before really trying them out. We make this preplanned idea of what is going to work, what isn’t going to work, and what one person will think, and what another person won’t think.

We’re always filtering. Now, filtering is good because it makes life faster. But it can also be bad, because it means you’re not really listening to something, right?

In the core of your mind, you’re never actually learning new things.
Your brain is looking to fit new information into old categories. That’s the way the mind works. It’s called categorical reference.

This can be a good thing, but it can also be bad, in that you can’t really learn new stuff unless you think outside the box.

Realize that you are in charge of the information you put in your brain. You’re in charge. Right now, you decide.

Tip #2: Money is not an emotional thing.

This is a big one. Money is not an emotional thing. Money doesn’t give a shit about you. It doesn’t care when you don’t have enough of it. It doesn’t think, it doesn’t feel. It’s just a unit of measurement.

A lot of times in life we’ve been programmed to think that money is this big thing.

Think about the United States and the national debt.
What would happen in the United States if the national debt was completely paid off? If the national debt was paid off, would we all have a bunch of money? Would the government give us a bunch of free stuff?

It’s not what you think—it’s actually worse than you think. It would probably be closer to economic collapse.

That’s because the nature of money is debt. That’s how it’s created.
The government puts a certain amount of money in circulation, and that’s a negative called the national debt. Contrary to what most people think, it’s not all owed to China and other countries. It’s pretty much owed to ourselves.

But TV and programming all say that the national debt is terrible. We’re pre-programmed to think that way. We think it’s terrible to have all this debt, but all the while, it’s actually kind of meaningless.

Now, does that mean we should go out of control and spend a lot? No, that causes inflation. We have to balance it, which is why you need regulations and things like that. Basically, money works a lot differently than we think it does.

A lot of people get emotional about money. They feel funny about it. They think, “oh man, I don’t have enough.”

How many of you right now are sad that you don’t have enough money? You feel bad for yourself?

A lot of people are sad, happy, or depressed about money. People say, “I wish I had more money.” Some people even hate money.

But money’s not really anything to hate. It’s just a number. It’s weird. In life we look at people who have a lot of money, and we think about them differently. We idolize celebrities.

But money itself is not an emotional thing. It doesn’t care.

Never did a dollar build anything.
Never did a dollar jump out of my wallet and say, I love you.
Never did a dollar jump out of my wallet and say, I want you to be happy.

Money is just a unit of measurement. It’s like a ruler. Money is a manmade invention. We believe that the money is going to run out. We think there’s not enough, that it’s a limited supply. But it’s not a limited supply. There’s plenty to go around.

You have to look at it and realize that money is not emotional, and therefore, you’re not going to be emotionally attached to money.

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