Hey guys it’s Marcus here with AffiliateMarketingDude.com!
Today I’d like to talk to you about what internet marketing is.
Lately there’s been a lot of heat around this term like “Is internet marketing a scam?”, “What does an internet marketer do?” and things like that.
So I’m making this video to show you what it is and how it works and how you could get involved and how it’s definitely not a scam. Marketing is just a way of getting a message across to a certain group of people and hopefully sell them a few things along the way.
So here’s what we’re gonna do. First up you can see we have these lovely pictures that’s what happens when the kids play in here right we’ve even got a picture of the dog here and everything like that.
Let’s say that we are an affiliate marketer and obviously this is my attempt at making a nice picture but this is the affiliate marketer here right and what he does let’s say he’s an internet marketer okay and he’s got bell-bottoms on because I think bell-bottoms are awesome and they should definitely come back in style so really cool.
So now this guy, he has a bell-bottoms store right we’ll call it bell bottom 70s.com or whatever okay and his goal is to sell these bell-bottoms.
Now as an internet marketer he can use many different means to sell them.
He could use email, write email. He could use search engines. He could use Facebook. He can use just about anything that is online related.
So he’s got his stuff here. He could use email search, Facebook, he can use any type of online advertising and his goal obviously is to sell the bell-bottoms so he would go on if he does email. He can go to like 80s easy nor 70s blogs or whatever and and tap into email lists or he can create his own list.
If he does search engines he would get people that are searching for bell-bottoms and seventies clothing and retro gear and everything like that right or he can go on Facebook and go to everyone who likes a certain type of music everyone who likes bell-bottoms or some kind of fashion or something like that he can even do any kind of online advertising.
He can do YouTube right and do all kinds of stuff where you show people dancing and the bell-bottoms. Really cool stuff right alright.
So that is the essence of how internet marketing works.
So his goal is to reach miss Sally Hayes here and Sally Hayes wants to get all of the bell-bottoms right and when she buys them okay he gets money and he can reach her using all of these methods alright that’s the basis of internet marketing.
Now there’s other things that go on here as well.
Let’s say we want to do email marketing or affiliate marketing okay affiliate marketing would be okay here’s Mrs. Jane whatever right and Jane whatever wants to market these because she has a fashion blog that’s all about 70s fashion alright she says I got this fashion blog, this is really cool and I get a lot of traffic but I want to make money on it alright so she goes to Mr. Internet Marketer and says Internet Marketer do you have an affiliate program? Internet marketer says yes we do okay so now instead of going direct reaching, these people searching for everything and selling the bell-bottoms now Jane has her blog all right it’s called like retro Jane or whatever right and retro Jane has all these things on here and what she does is she now puts an ad on her site this could be a banner ad, it could be a link, it could be a picture of a product or anything it could even be a video.
What happens is now Jane takes her people to her site okay and now once they purchase or click on this link they click on the ad what happens is they now go to Mr. Bell-bottom site, our internet marketer right and Jane gets a commission for referring them.
So Jane gets that commission for referring them now all of this is part of internet marketing it works really well right and what happens is the end user the person that Jane got here will call her retro Jenny right.
Retro Jenny likes bell-bottoms right and she’s like okay cool I’m gonna buy these bell-bottoms and when she buys them right both Mr. internet marketer and our affiliate marketer Jane get the money.
That’s how it works and unfortunately this girl needs job here so we’ll make something up right so here’s what we got and this is how it works.
INTERNET MARKETING by nature is a STORE TRYING TO SELL STUFF right and then of course you have affiliate marketing which is all part of internet marketing as well where you could have a site you can do direct linking you can do banner ads you can do YouTube you can do all this stuff where you’re making money.
Now there’s also affiliate marketing where basically you have a site and all you do is put an ad code on it.
The ad code will call her Adsense Abby. Adsense Abby, she’s got a blog just like Jane does and she says you know I really don’t want to go to Mr. bell-bottom guy for whatever reason right or maybe she doesn’t know bell-bottom guy says she says my sites getting a lot of traffic what if I put Adsense on it right so Adsense Abby has her site called whatever right seventies digs or whatever.
Her blogs got all this content and all these people come to watch all her seventies fashion stuff and over here she’s got a little code from Adsense or from Chitika or some other ad serving network maybe buy sell ads or whatever right and all that happens is this code automatically puts ads on the site.
The cool thing about this at first is that you don’t have to sell anything so sell know sell right so YOU DON’T HAVE TO SELL ANYTHING AND YOU GET PAID WHEN PEOPLE CLICK ON THE AD right now when people click on retro James ad as an affiliate right she has to sell something to get paid but when people click on Adsense on Abby’s site right she gets paid just for the click.
So click click right click click click she gets paid for the click now it is good to do that but the problem with Adsense and other networks like that is they don’t know your market as well as you do. Because here is retro Jane out here and she knows that all her people are interested in certain stuff so she knows what’s going to sell plus there’s another way of doing this where you can go through CPA networks or affiliate networks.
CPA Networks: are affiliate “houses” that broker offers. In these networkds you can get paid per click, paid per lead, paid per sale, and even paid per download.
And these CPA networks and affiliate networks basically what they do is they have tons of offers right so offers right and these offers come from they go out and they find all the internet marketers that want to sell stuff.
So they’ll be like okay we got the bell-bottom offer we’ll just put BB right we got the bell-bottom offer, we have an offer for like a download, we have an offer for mortgage right and so on and so forth.
Now what happens is the CPA affiliate network acts as a middleman right you can have stuff like commission junction never blew the anything like that anything pure fly there’s tons of them out there and what they do is they broker with these people to get the ads that you need and get the creatives which are advertisements. This would be called a creative.
Creative: A general marketing term used for the material used to generate leads and sell advertising developed and designed by art directors and/ or copywriters in an ad agency.
Okay and you would put that on your site and you get paid for an action hence the name cost per action affiliate Network CPA right or cost per acquisition and what they’re doing is they’re basically buying a customer and you can get paid per click, per sale per download, per lead when people fill out forms and all kinds of stuff even paid on free trials as seen on TV offers and everything like that.
So really good stuff.
This is what internet marketing is all about.
This is what internet marketers do.
This is how it works in a broad scale I hope you enjoyed this video.
If you did check out affiliatemarketingdude.com,
get all the tools, get all the tips and I’ll show you how to make money online.
Thanks again for watching affiliatemarketingdude.com.
Hey guys it’s Marcus here from BlogProfitNetwork.com
What I’m going to do is I’m going to teach you how to use the all-in-one SEO pack plug-in. I’m gonna show you how to use this plug-in to actually rank on Google instantly! This is a really cool process and I want to talk to you about some of the flaws and issues people have when trying to rank their site.
Don’t you want your wordpress blog to have as much exposure as possible? Woudn’t it be nice that you’re drawing in hundreds to thousands of people into your blog and bringing yourself a lot of revenue from advertisements?
Then look no further! With our All-in-one SEO Pack Plug-in, you won’t have to waste your time having to research all the important keywords and data that you have to place into your blog! For this tutorial, we’ll show you how to use the SEO pack plug-in so that you’ll get instant website rankings for your wordpress blog.
- So the first thing that you’ll see in each new post that you’ll be making on wordpress is that there’s a UI (user interface) for the All-in-one SEO Pack Plugin on the bottom of the page that you’ll be using.
You’re going to see this here and it’s going to have title, descriptions, and everything.
This is similar to the old days when we used to rank sites using what were known as meta tags. It’s the same kind of thing, we’re just using it on a wordpress base. Basically, it works the same way as how you’d be using tags which is one of the important parts of getting your page to the front of the search engine’s results.
- So next, you’ll have to go to the Google analytics section and see how many results are there for that specific word that you’ll be using. You’ll have to do this so you’ll know how many search results pop up so you can forecast how many competing results you’re going to be competing with.
First and foremost, you want to pick a keyword that you can actually rank for.
We’re actually going to rank this video live before it even is live. We’re going to try to do that.
What you can see here is what lot of people are looking up. This is a Google keyword tool and what I would recommend you do is to use the trigger words that I use to find your niche.
You can find those trigger words at blogprofitnetwork.com
Put your name and email in the box and we’ll send those to you right away for free!
For right now, we’re going to try to rank for all in one SEO tutorial or plugin tutorial.
You can see on Google that there are only nine results for this in exact match which means our chances of getting a top ten are pretty much 100%
- Next step is you have to fill out the title of the SEO plugin with the same title with your blog post (IMPORTANT – you’ll also need to place it on your keywords and your description as well) and then fill-out the description with the important keywords as well. Make sure that your keywords aren’t repetitive since this will put people off.
We’re going to add a new post and we’re going to use our title. We’ll Just copy it in there – all in one SEO pack tutorial. Let’s put that in here:
Now, notice the use of the keywords. We don’t want to keep repeating and repeating and repeating and keyword stuffing. We actually want to mix it up so we have keywords like:
- SEO pack
- Tutorial video
- Instant website rankings
- WordPress blog
That’s pretty much what we need and I’m just going to duplicate this up here and then, we’re going to scrape our youtube video and put it right down here.
Our keyword is all-in-one SEO pack plug-in tutorial which does get some traffic. It looks like a lot of traffic and the other words will get it as well.
Next, we’re going to add a category for all-in-one SEO pack. Add that on there and that’s going to give us some extra link juice.
We got this!
Let’s go ahead and put our keywords.
I’ll hit publish and now, we are published and you can actually view the post.
- Finally, you just have to post your blog post and everything should be good to go in at least a minute or two! The KEY to making this succeed to by using the right keywords!
There’s our little post. It’s got the SEO plug-in and everything like that and we’re actually gonna put this video on it as well. Let’s take a look and see if anything changed in Google.
10 results for this actual keyword and you can see that we are number six in 35 seconds in Google! That is how to use this!
Again, remember: You need to use the right keywords! That is the key to making this work and this will start to get traffic!
If you want the trigger words and my keyword method,
CHECK OUT BLOGPROFITNETWORK.COM
Put your name and email in the box
Got a lot of cool videos and everything else for you!
Check it out and I’ll see you on the inside
Hey guys it’s Marcus here from blogprofitnetwork.com!
Today I wanted to talk to you about a little tactic, but first I’ll tell you how I came up with this.
Yesterday I got up and I was ready to work but for some reason I just couldn’t get myself to work. I was tired. I was lazy. I just didn’t want to do anything. So I kind of got sidetracked. And what I did is I said to myself something that I said years ago but I never really dove into.
Have you ever been in that kind of situation where you knew that you could do something?
You knew it would work but you didn’t give it your all or give it all the potential that you wanted?
A couple years ago what I did was I would go and look at my trigger words, obviously my trigger words are the words that you guys have gone through on my sites that I use to find niches.
Now when I’d look for niches usually what I would do is I would take these niches here like subject to change or define climate change or something like that.
Let’s say we wanted to go quote about change. We could see here that this has 8100 searches per month.
Usually what I would do is I would go over to Google.
Let’s just go to regular old Google here. We’ll go to regular Google here and we look for quotes about change and we’d see what the competition is.
Okay but years ago I thought about looking up domain names that were really cool based on these trigger words.
For example, I’d go to Namecheap or whatever and take a look and see if quotesaboutchange.com was available.
So I could nab that domain name, I could put up some content and I can you know get traffic from quotes about change. Then maybe I could put them to like some kind of self-help program or whatever it is and you could see I can get the domain name fairly cheaply.
Now what I find is that there is a certain art to being able to find these.
Obviously the ones that I got yesterday, you could see I bought tons and tons of different domain names. Now these are a lot like the name that I found using the trigger word “fix” a couple of years ago.
I will disclaimer this by saying the results are not typical and this usually doesn’t happen but there are a lot of good domain names available.
What I did is I used my trigger word “fix” and I found a domain name.
I purchased this domain for $15 and within the same year that I purchased it, I didn’t put any site on it or anything like that, but within the same year that I purchased it I was able to sell that domain for $25, 000!
That means I had a net profit of over $24, 000 dollars or something like over $24, 985 ended up as my NET PROFIT.
So what I did is I purchased a hundred domain names or I’m in the process of it.
We have 87 domains that I’ve purchased so far. Some of them I am going to sell to customers and students like you.
Some of them are very good and very very selective that I think I can sell like debt report org is a really good one or disneysecrets.org.
But there are some that I am going to let go to you guys!
All you would have to do to find out if those are available is go to my site blogprofitnetwork.com and click on the live chat. If I’m available ask me what we got and we might be able to hook you up with something.
I want you guys to look at this tip and take a look at some of them. For the pricing I’ll tell you how that’s going to work.
So let’s say for example one of the domains I have is camera review.
See that in fact a lot of the domains that ranked YOU’LL NOTICE ACTUALLY HAVE THE EXACT MATCH DOMAIN NAME AS WELL.
So these do work extremely well at getting ranked!
You can see for this one you have 10000 searches and you have to ask yourself, with searches with
an exact domain name in this niche would you be able to sell a couple of cameras per month?
and the idea of course is YES.
We have tons of them from you know camera review to bacon recipes.
These are very very very selective.
What we’re going to do for those of you that get these you can see bacon recipes as 18 000 searches a month and the question is with an exact match domain if you were able to get this traffic, how many how many recipe toolbars do you think you can give away and get like $2.50 every time you give one away?
The money’s there. It works. The traffic’s there.
The money’s there. The niche is there.
ALL YOU NEED FROM ME IS THE DOMAIN NAME, THE IDEA!
I’M GIVING YOU A NICHE. I’M GIVING YOU AN IDEA AND I’M GIVING YOU THE PROFIT CENTERS.
So if we go in and we say okay well we’re going to get you the domain name “common tax deductions” with an average monthly searches of a thousand.
I’m going to show you the offers that are available.
I’m going to show you how to get paid when people sign up for accountants or whatever.
I’m going to show you the Adsense potential.
If we do “Accountant Vacaville”, you could see that you can turn this into profit just using Adsense alone.
For some reason it doesn’t want to work with me but you could see like accountant type words or like four bucks a click.
Certified public accountant is ten dollars a click.
Six dollars for this kind of accountant.
So there’s a lot of different accountant stuff here that gets a lot a lot of money!
So they’re making money and you have the traffic available.
So here’s what you’re going to be getting today when youcontact me on live chat or use the links below.
We have three different categories of domain names.
Obviously the higher priced ones are ones that have a given affiliate program or a really high priced keyword.
The ones that are a little bit less obviously are middle of the run.
Then the lower ones which are moderately priced are available for you and you know obviously less traffic, less profit potential but they will get you going.
We do have some really really good ones AVAILABLE FOR YOU!
I’ll put those links below and again I want you to contact me on live chat if you are interested in getting these!
Again we have tons of killer ones like easymoneysavingtips.com.
All the domains for the most part are either com, net or org which means they are top-level domain names.
You’ll notice on Namecheap when you go to get these domains like if we were to do something like debt, here you’re going to see that the domains that are available, they’ll have suggestions which are regular ones like LIVE DEBT NET.
But you’re going to notice that these other ones like debtday.com or debt repair. You’re going to see debt repair, this thing’s going to skyrocket. You’re going to see like 1200, bucks for debt repair faq.com which isn’t even that great of a domain name. Debt repair CPU six thousand dollars for that one right and on and on.
Alright so I’m going to go ahead and buy that one now but you’re going to see that there’s a lot of cool stuff there and a lot of it is expensive.
WORST-CASE SCENARIO you turn around and sell these domains for more than you paid for them.
BEST CASE SCENARIO is you go through it and you build these domains out and you actually start to make money with them.
Go ahead check it out!
Go ahead and use your trigger words with your domain tool.
I’ll have some instructions on that below for you but if you want the easy road you want TO START MAKING MONEY ALMOST INSTANTLY go ahead and hit me up on live chat.
We’ll go through what’s available and we’ll get you a good domain name and get you started so see you on live chat. Let’s get you guys go and use the links below and the tools below to check out this cool idea of using your trigger words with your domain names.
So I’ll see you on live chat.
I’ll see you in the next video.
Use this tool. Make some money.
Get your domain name and let’s profit online together.
Thanks again for watching!
Again you can get me on live chat at blogprofitnetwork.com.
Hello and welcome!
What we’re gonna be doing today is talking about the 17 killer SEO hacks for 2019.
If you’re ready to learn how to SEO your site – Search engine optimization
We’re gonna go over some things that I’ve been using for a long time…
I’ve been doing SEO since about the year 2000 when I built my first website for a company that sold cigars and they sold cigars over in the orange county area and in Arizona and everything like that.
I got a job building websites and I found out that when I built this website it started getting ranked on the search engines
That’s right, I didn’t even try anything, I just got ranked like boom!
They got traffic and one of the things that I noticed cuz the site was doing good and we’re getting lots of traffic. We want to fly you out to Arizona and have you look at what’s going on and we went out to Arizona and I looked at what was going on and they were getting printed orders. They had this thing where they had to print them and then go to the credit-card machine before we had online merchant account services and they actually were selling cigars every single day.
Everyday, they got orders so I was looking at it and I was like okay the power of this SEO stuff is…
I get ranked – people come to the site – people buy stuff!
It was crazy!
Wow! This is insane!
I literally put a page out there in cyberspace, it gets picked up and now I get traffic and money comes in!
Now, let’s talk about how this all began…
I’m gonna talk to you about the story behind it because you’re gonna get a lot of information out there…
- You can watch all these Youtube videos
- You can watch all these training courses
- You can do all this stuff about SEO and everything
I’ve been at this almost 20 years now and what I’ve noticed over the years is you’re gonna have flash-in-the-pan things that come and go.
A lot of you guys might have heard of the tactic that I used in 2003 that worked really really well for a while but then it kind of phased out. That’s a tactic. What you have in internet marketing is people that do a tactic and then teach the tactic without any lunge and longevity to it. They don’t have the proof of the pudding! They’re just teaching your tactic that might be a flash in the pan, that might work now but might not work a couple years from now…
Maybe, it’ll be dead by the time you actually learn it!
Sometimes, that is the case!
What I want to do is I want to teach you how all this stuff fits together and the things that I’ve learned over 20 years of doing this,
Of what works,what stands the test of time, and what’s consistently going to get you results that get people to your site because if you don’t have people watching your videos, looking at your content, reading your website, visiting your blog – you’re not gonna make any money. I don’t care what you do if no one comes and visits, it’s not gonna work!
If no one watches the superbowl, then no advertisers are gonna pay for ads! Pretty simple! Because they want the eyeballs and that’s what this is all about! It is getting people to our site!
Back in 2000, this is where I lived.
You could notice the beer box here, I actually don’t drink anymore or don’t do anything anymore – I’m five years sober, almost be five years in May. I have my old computer, I had my phone here, I had my little prop stand for my mhousagic stuff – I was a magician moonlighting as an internet marketer and I lived in this mobile home
That actually was so messed up. I lived in the living room and my bed was in the living room so if I wanted to go to sleep, everyone was piling up to watch tv and it drove me nuts because I worked all night trying to figure this stuff out and so there I was in this mobile home that eventually got bulldozed because it was just messed up and I lived there with my brother and some other roommates and I was trying to learn this SEO stuff and I was grinding day and night to try to figure it out.
At the beginning, it was kind of difficult. I read different things, I tried to learn different things,i put different sites up, tried things and some of them would get picked up but it took 6-8 months for the search engines to see me. It was kind of difficult but I’ll never forget the fact that I started this business from that spot.
No matter where you’re at,
You can start from a rundown mobile home
You could start from anywhere!
You could start if you’re watching these videos in the library, we actually have people who have done that! They go to the library, they build a site, they make money!
And then they’re able to get a house with actual internet and stuff like that! So this stuff can work and you really really have to focus on it!
We’re gonna look at that and we’re gonna say
Yes. this is where I started in 2000 when I first really focused.
And we’re gonna look at that and we’re gonna talk about
- Why the SEO stuff worked then
- What works now
- What has worked throughout the entire time
Now, in 2003 I started doing search engine ranking, check this out:
I’m in this mobile home. Finally, we were able to move out. I rented a house with with a couple other guys, my wife and my daughter at the time and we went there and we were renting this house
I got to learn this SEO stuff. I got to figure this out. I tried to figure it out, tried to learn it and I actually did!
I found out that certain things – the 17 things that I’m gonna teach you here are things that made this work!
These are the things that I went out and I was like..
Okay, I can now get a ranking! I can now get ranked for a keyword and get traffic overnight! Or get ranked for a keyword and get focused on something!
Very very very important! You gotta look at that and you gotta focus! Because here’s the deal: Right now, people are searching. You might feel like SEO is kind of difficult, you might feel like maybe the search engines are not wanting what I have, maybe I’m doing it wrong, maybe whatever’s going on…
No matter what you’re looking at it, you’re like…
It doesn’t seem fair! And maybe you feel like Bernie Sanders
Bernie Sanders is awesome by the way. I like him.
But what you’re gonna notice is that yesterday, Bernie Sanders broke all kinds of records for fundraising campaigns.
Check it out, you go to CNN Today – not a mention anywhere.
He got a couple minutes of fame on there.
You go to yahoo…
No mention, Nothing! Actually being censored!
Maybe you feel like him!
but check this out…
You go to Google trends – He’s actually the top third search ranked!
This is talking about how the search engines work.
Maybe, you feel like this. Maybe, you feel like you’re being censored… Maybe, you feel like the search engines don’t like what you have to put down…
So there I was, back in the year 2003, I was like
“okay, I can get these rankings”
But I couldn’t rank for big words. If someone came to me and they’re like
“Marcus, I want to pay $50,000 and I want to rank for the word dental insurance.”
I couldn’t do that! Okay, I don’t know how to do that!
But what I was able to do is I was able to focus on search engine words that got traffic but didn’t have competition. That’s a very important thing that I learned throughout the years – focusing on words that get traffic but don’t have a lot of competition because there’s a lot of them out there. I think there was a study that said like 30% of internet searches are actually brand new.
SO WE’RE GONNA LOOK AT THAT!
For the top 10 search engine rankings, I had to find the right keyword. I had to focus on the right keyword – I had to do everything around a keyword that I know will work. Very important to look at.
Now, over time, I moved from that mobile home to an apartment to a house and then to an apartment in Oregon. Now, in this apartment in Oregon, we actually rented this top part here. We had this whole top floor area here and then about maybe 300 yards away, I had another apartment that I called the office. This was before I actually got offices and stuff like that and so I got this office and I started working there. I need to get away from the kids and actually hunker down and work for a while because when the kids are young, you want to play with them all the day…
I go to this office and work and I’d learn all the SEO tactics and at One time, a friend of mine named Chris and we actually went through and he came to me to get rankings for his prepaid legal business and he’s like “Narcus, I want to get ranked for prepaid legal.”
I’m like – okay, here’s how it works. I went over and I was like okay we’re gonna rank you for prepaid legal and we’re gonna focus on prepaid legal and we’re gonna get you traffic. I didn’t rank for the word prepaid legal – we ranked for other words like:
- What to do for certain legal issues
- How to fill out certain legal forms
- And different things like that which is very important!
I focused on these words and he noticed that he skyrocketed to doing really well in the company he was making all kinds of money
He wanted to learn this tactic that I learned
He wanted to focus on this
He wanted to make this work because doing his prepaid legal thing is pretty cool but he could promote lots of other stuff that’s going to work!
We got to focus on them.
We’re gonna look at that and say what was it that did that. He came over to me and he’s like “okay! Let’s do this! He would come down – he lived in Seattle at the time and there was one of the books that we we used to read – this is by a guy named Michael Campbell (no relation just happens to be Michael Campbell)
This book was out 2000 or 2001 it was called
Nothing But Net
And it taught you how to do search engine rankings and taught you how to build a site
This guy actually built sites based on cell phones which I got into later as well and so he would make these sites based around cell phones and he would make a network of sites and he would get them ranked and he go for all kinds of search terms and he was talking about how one year with his methods he was able to do $750,000 in cellphone commissions which is pretty cool!
And so Chris was there and we were studying this book and learning about expired domains and rankings and on site optimization, off-site optimization and everything like that and they found this method where we could actually go and purchase old domain names, put our sites up and by the time we woke up the next day – we’d like stay up till 4:00 ranking these sites and the next day, we’d wake up and be like… Holy cow! We’re getting to 3,000 visitors a day! I remember some days we’d wake up and i’d be like wow! This one’s going to a loan program and you know, we’re making 3,000 bucks a day! Or $1,000 a day! Or this one’s doing a dental insurance program and boom I’m getting $500 a day! $300 a day!
We’re gonna talk about this – we’re gonna make it work!
There I was, I was ranking these sites and everything and I was like… Okay! This is working! This is good! I moved to california, I bought a big house!
Houses in California are not cheap!
Especially if you bought them back in 2006. I think we bought this one in 2004 when they were really really really really really expensive!
Now, months after buying the house, this little tactic that I had for SEO stuff went down the toilet and I lost a bunch of rankings! Lost a bunch of money! I went from making about $1,200 to $2,000 a day down to making like $200 a day.
Now, $200 a day might sound good unless you’re used to living on $1000 a day, then it’s not very good, right?
Take your income, chop it by 20% and see how you’d feel about that.
Wasn’t really fun at all…
So we still stayed in the house
I still learned some things
I tried some pay-per-click stuff
Got back into blogging and everything like that
Built the business back up pretty fast because of what I’ve learned. These are the things – this is why I say when you look at SEO stuff, don’t go to the guy who’s like I’ve been doing SEO ranking for five minutes and I made a bunch of money – we got to look at it and we got to focus!
So there I was, I was going through we got ranking, but because of what I learned right because of what I’ve done for a long time with affiliate marketing and internet marketing, I knew the backbone of how this worked right. I was going through and I know the backbone and this is what I want to teach you. I want to teach you guys the backbone of how it works because the internet doesn’t really change all that much it just evolves…
Back then, we had what was called BBS boards and and forums and bulletin boards. Now, we have Facebook. It’s the same concept and if you guys can get that it’s the same concept everything becomes easy to you!
People come up to me and they’re like…
Marcus how do you make this stuff so easy?
How do you go in and just like… ???
I didn’t know Facebook yesterday but now I can make money with it or I didn’t know this ad platform yesterday – now I can do this or I didn’t know how to SEO or you know there’s a new search engine in town, how do I get involved or whatever?
The way to do it is by learning the backbone of how this works.
The backbone is what’s going to work, no matter what you do. No matter how the internet changes because it’s all based on computers trying to find the best information for you. Facebook’s algorithm is the same. They’re looking at what do people look at? What’s related to it?
Same kind of thing!
And when you look at this with SEO, it works the same way!
I was able to build it back up and in 2009, we bought this big house in California. Luckily, we got this one cheaper than the first one.
We still had the first one as a rental and we got the big one for less and it was way bigger and it went up in value and we sold it before we moved to florida
Now fast-forward to the 2019 Marcus,
Here we are in Florida with my wonderful puppy, Gwen. She is a pain in the butt. She likes to dig up the internet cord as a lot of you guys saw and she likes to sit here under my desk and and rummage around and move me around in my chair because she’s not a little puppy anymore – she’s now big and she takes up like half the office. Somehow she finds a way to take up half the office!
I don’t know but any right here we are we’re doing this stuff and I still do SEO today. A lot of people ask me how much traffic is from search engine ranking? Usually. About 50 – 60%
Now, we might be running 70% because I have a lot of stuff out there and we’re gonna show you how it works.
Let’s dive in and let’s talk about
The 17 Things That Are Going To Help You With SEO.
We’re gonna talk about these 17 things. You can use these 17 things, you can combine them, you can use one of them, you can do three of them – whatever you want to do, but these things are what’s going to make it work
I’m gonna show you how to get the old free traffic.
All right! and You guys can go get it!
Here’s what we got, these are in no particular order, they’re just the 17 things that I know work.
At the end of this video, I’m gonna have someone take notes of it and if you guys do want to get notes from the video, go to downloadmynotes.com
Fill out the form and you’ll get notes from the video!
We provide that free and all we do is bribe you with free stuff so that you buy the paid stuff!
Let’s dive right in…
#1 Keyword Research Is Key
You can’t go out there and rank for whatever term you want. You have to rank for terms that you think you can get so if I go out and I say I want to rank on Google for the word gas prices.
I’m probably not gonna rank, you look at this and there’s 4 billion or 2 billion, if you do gas prices – 2 billion sites that are ranking for this word. I’m not going to compete with triple-a I’m not gonna compete with gas buddy because obviously he’s got 5 different rankings. Although, check it out – there’s some local rankings in there. Let’s keep that in mind…
We’re not going to compete with mapquest, we’re not going to compete with fuel economy, cnbc or even the pages on the second one… I can’t compete with geico – I think they have a little bit more money than I do. I can’t compete with usa today, cnn, howstuffworks, or any of these.
There’s no way to compete! It’s crazy!
Let’s isolate it and see what the real competition is…
23 million! Still pretty ridiculous! I’m not gonna be able to do this!
This is gonna be very difficult!
It’s not gonna work! I’m not gonna be able to rank so what we have to do is we have to find keywords that people want! The same thing like who wants cheap gas but we have to say who else wants it? What else are they searching for?
Now, what I like to use is my keyword tools and I could use keyword tools like the Adwords tool, let me pull that open for you guys here…
Adwords keyword planner and keyword research is everything this is what made or broke me back in 2003. This is what makes or breaks me today, this Is the crux of how everything works! If you don’t focus on the right keywords, you are not going to get the rankings. Far too many people focus on the wrong thing. Instead of trying to go for the number one, right off the bat, what I like to do is I like to do by my major in the minor system
The major in the minors means…
Let’s major on the little ones first!
Let’s get some traffic!
Let’s get some income!
And over time, we can grow it into something big.
Does that make sense to everyone?
I’ll just log in here to my Adwords tool and I’ll show you kind of how it works
So we want to look at that
Let’s see we’re gonna go here and we’re gonna look at our Google Adwords keyword planner, and we could type something in like gas prices.
You’re gonna know several different things here.
We’re gonna take a look at this with major in the minors and we’re gonna say what could we get for gas prices?
Now, there’s a certain term that you might hear throwing a lot around or thrown around a lot when it comes to SEO. That’s called longtail keywords.
What’s a long tailed keyword?
A long tail keyword is derived from a short tail keyword. If there was a dog here and I had this tail he’d be short. Right now, if there was a dog over here and he had this tail. It’d be long if he had something even bigger than that, it’d be like “sam’s club gas prices near me”. That would be a longtail keyword. Now, the reason people talk about longtail keywords is because of the fact that the competition is lower. If I do gas prices, I got 23 million competition.
If I do “sam’s club prices near me”
I could see that there’s realistically only 9 people competing.
We got a look at that and say sam’s club prices near me got three million but again in the quotes we’re seeing – it’s not as bad now. It could be elusive because again, we’re seeing we got some videos here, we got business on the street.
It’s still a little competitive but I think we might be able to do it right
Sam’s club gas prices near me
We look at that and we’re like boom! Here we go so this might be something we can get. I mean I could guarantee you that if your site is titled sam’s club gas prices and your mate which by the way be careful when you have trademarks, if your webpage was titled sam’s club prices near me – you would show up in quotes!
I can guarantee you that because there’s only 9 results. You’re gonna show up on the top page because there’s only 10 results. If there’s only 5 people competing! Your chances of being top 10 are pretty much 100%
We want to major in the minors – you want to go for things that we know we could get right. I can’t go for gas prices but I might be able to do this one. Now, you know what markets – not one – only gets 20 900 searches a month
Because if I get 29 000 searches a month from that one and ten others I got 30000 views right now. If I go up here and try to get one that’s 30,000 views.
Like this cheap gas station near me, it’s probably gonna be a lot more different.
Cheap gas station near me – 39,000 results! In quotes!
Now, important: I want you guys to pay attention. I want you to pay attention
Isolating it, so we know the competition. We’re not trying to rank for the quotes, we’re trying to isolate it to see what is specific.
I want you to pay attention here because we’re seeing things that are clues. There’s little clues that are going on that you guys are gonna see in a little bit like gas station near me
Kind of interesting that there are keyword loaded domains there. I know a lot of people don’t think those are important but they kind of are.
When a major in the minors and look at what we can get.
Can we go for something like this or sam’s club or whatever?
Again, watch out for trademarks and do your due diligence, but there’s a lot of things that you can focus on gas prices, sam’s club gas cheapest gas and again, look at all this traffic…
There’s a lot of traffic, you don’t even need to pay for it,
it’s actually pretty easy to get.
Number 1, first and foremost is
KEYWORD RESEARCH IS THE KEY
If you have the wrong keyword, I don’t care how good you are at SEO, it’s probably not gonna work…
So we’ve got to focus on that:
Keyword research is the key.
Gotta get the right keywords, especially if you’re new if you’ve never ranked a keyword and gotten traffic and you’re new. Then, you got to get the right keyword, otherwise, you’re gonna get burned out. You’re gonna get tired of this stuff and you’re just gonna think it doesn’t work because you’re doing it the wrong way. If they’re censoring something or if they’re looking at something on the news, or whatever.
You got to focus and be like, how do I get around that? And one thing, I will say good about trump, even though I didn’t really – I don’t care
For his politics at all.
He did play the media, right – he didn’t know how to do that. Right, this is the same kind of thing, you got to play to what the audience, once you got a plate to what the platform wants. Unfortunately, our news is all about dramas and all kinds of bs.
We got to focus and be like okay
WHAT DO THE SEARCH ENGINES WANT?
Now, the cool thing is the search engines actually tell you what they want. All right, if I search for a cheap gas station near me, it’s gonna tell me – I check it out at once
It wants these things, it shows you on the first page like an app. Boom! You want free traffic, make an app about gas stuff, that’s not hard to do!
All right, there you go!
You’ll just show up. Right there, it’ll probably have related apps on the app store. Apps you might also like. You would literally be hijacking a part of the ranking from the number 1 or from the number 9 site here and right there…
It’s like make an app, boom! You’re gonna show up there as long as you do it!
Getting showed up here, it’s probably, a lot easier than showing up for the word Gas station near me
Does that make sense?
Those little subtleties are what’s gonna make it work
Number 1: Keyword research is the key – that’s the first thing you want to do. Don’t go for the top word, go for a word you know you can get. If I was going from this list,
I would probably try to find something like…
I probably make a site showing all the places to get gas
And I try to use all the different words
Like cheapest premium gas near me
That might be a good one
Cheapest premium gas near me might be a good word to go for cuz they are okay for 98. This is actually a pretty decent one. It’s got a lot of searches. It doesn’t have too much competition and we’re looking at…
It’s like there’s reddit there, I could get involved in the reddit and boom! I show up! Which is pretty easy!
Let’s see what cheapest guest near me is…
If you had a related one here, probably show up as well. Here’s some related, right and notice how there’s our related as well…
Like petrol spy, fuel map, gas guru, stuff like this which is really cool!
We’re gonna dive in and show you how this works
And how to put it all together because literally, like the guy who’s like I want to get traffic now and I want to make money now…
You can do it if you do it the right way because sites are ranking that allow you to post on them. Sites are ranking that allow you to interact on them like this. If you had a gas app, you could pretty much be able to show up here. I doubt there’s that many gas apps
Gps fuel map gas prices, not a whole ton of them. There’s like some calculators and stuff but it’s not overly crowded so important, we got to look at that.
Let’s take a look, let’s keep going… The keyword stuff is important.
You got to focus on the long tail, the short tail – what you think you can get. Don’t go for stuff just because you want it.
I want to rank for the word Make money
That’s not gonna happen. I’ve been doing this for 19 years – I can’t rank for the word make money. It’s not gonna happen – it was just way too competitive!
We look at this and it’s super competitive and we’re like…
Make money. How to make money
Type that in Google
It’s gonna be so competitive. Your heads gonna spin – make money
6.9 billion websites
If we do it in quotes, we got 150 million websites
I mean that’s insane! That’s just way too much!
Now, we could use Youtube which we’ll talk about a little bit later as well okay.
#1 is Keyword research is the key
If you have the wrong keyword – this is not going to work!
#2 Create a List Of All Possible Related Topics And Subcategory Words.
What are the topics and subcategory words?
A subcategory word, would be your big list down here.
So if we have like how to make money from home and I wanted to find subcategory words for this, I would be like how to make money from home.
This would be my list of subcategory of keywords and notice how they get really really specific and really long tail…
This one here is a lot easier to get.
We got 150 million versus 160 thousand! way better!
We’re gonna take the results and we’re gonna make this a list. I would just take the results and make a list of all these words, this would be my list of related words. I could put it into an excel file and make it look pretty and everything!
Now, when you go into your related stuff or your related topics, we’re gonna look at what are the related topics?
Related topics to how to make money would be something like…
It would be very similar to making money from home.
We can see here there is not very much competition
Side hustles from home – 17,000
Now, you can also use what I call the timeout method. The timeout method is when you search in quotes and you see a number like this. Then, what you’re gonna do is scroll down to the bottom of the page. You’re going to click the ten, then you’re gonna keep clicking it until it times out
Then it says…
what they’re saying is like everything’s pretty much the same except for these 90 and what does that mean?
That means maybe the word side hustle appears on one website like 50 bazillion times like this! There’s a lot and that’s all pinterest!
What they’re doing is they’re weeding out all the stuff like that. Weeding out all the duplicate things and saying that this is what’s really going on. The real competition is actually a whole lot lower!
Now, side hustles would be a good example of a related type category. You could also go for things like… Work at home jobs
You’re going to put these in your portfolio of what you’re going to make because as you grow and branch out this is what you’re gonna do. You’re gonna go there. You’ll be like okay now we’re going to tackle work from home stuff and we’re going home jobs. You can isolate it and say I want it to include the word job.
Work at home job opportunities
We look at this and we got all kinds of different words here looking for a job I can do from home.
A part-time job – work from home packing
That would be something you can make a blog post about and get traffic on. 34 results in quotes! Not that hard to do!
Those would be your other categories – your related categories. You’re gonna make a list of your related categories.
This is what’s going on. We’re gonna make it work.
When we have that: Keyword research is key
Then, after I do my keyword research, I’m going to go through and create a list of possible related topics and the subcategory keywords and everything like that. We’re gonna focus this.
Next tip that I want to do is…
#3 Install An Seo Plugin On My Blog
If you have a blog, you can install an SEO plugin. Now these are very very easy to do. If I was to log into one of my blogs here and shrink this down a bit – if I was to log into one of my blogs, we can go in here and we can go to plugins and we can go to add new and we could use some of the plugins that are around.
You can do stuff like all-in-one SEO plugin. Actually, we’re going to go search All-In-One SEO
This is one that I’ve used quite a bit that works well. We could use the all-in-one SEO pack if you want to install that, you just install. Very simple!
When it’s installed, we activate it and then that’ll show up. It just makes it a little bit easier to do SEO stuff. Changes your links and stuff like that and you’ll notice that when I go to do a post, it’s now gonna have various things on it that tell me what to do. It’ll be like a recipe book and then it’ll say
“here’s what its gonna look like in the search engine.”
Put your title here and it’ll make the title all SEO friendly. Put your description and it tells you how to do it and then obviously make sure that none of these are clicked and then that’ll fix it for you and also go through and evaluate.
- You need a new title
- You need a description here
That’s gonna help you rank!
All in one SEO is definitely one of the ones that I use. You can set your urls the way you want so that it actually uses urls that are friendly. You could go through and add a home page title, you can do little title settings and things like that.It just helps you do SEO and it’ll help you get rankings and stuff like that!
Okay it’s not like the be-all, end-all. You don’t install this and then shoot to the top of Google tomorrow. It’s something that’s going to help!
Definitely something that’ll help!
Next, we can go through another plugin that is good.
Let’s go add new…
We can use SEO by Yoast
This is a good one. You can see it’s very popular. You can install this one and it’ll do the same kind of thing. Whichever one you like, use it!
Just try it out! See if you get results!
I don’t think that these will make or break you but they’re definitely gonna help you! They’re definitely gonna help you!
Now, let’s take a look at some other stuff here…
Install a SEO plugin on your blog!
#4 Do Your First Page Research
This is extremely important. When you find a keyword you want to go for…
Let’s say we’re gonna go for part-time work at home job packing. We want to search the first page without quotes
The reason we want to do this is that we want to see what’s out there. Now, what we could possibly get involved in, we could look at it and we see
- Single moms income
We can go and we can look at this and see if there’s a way that we
Can get involved in the conversation. Why do we want to do that?
Google cares more about what other people say about your site than what you say about your site!
You can look for some kind of things at Google, for let’s say…
Effects of alcohol on the brain
What you’re gonna see is scholarly articles
It should be able to come up with some scholar type articles and on those articles, what they’re gonna have is a reference. This is where the Google search engine algorithm came from. It’s not a mistake that these people were like very smart college people but what you’re gonna see is references on all these pages. You’re gonna have references!
Now, in the old days they would have the paper and they’d reference certain books and those would go to certain books and things like that
Now, what happened is the that if I have a thousand different articles that all reference this guy’s article, then that means this guy’s article is pretty darn important!
That’s how it works!
These are called backlinks! Backlinks link back to you and if every site on the internet says
Marcus is the greatest guy in the world.
I’m gonna start ranking for
Marcus is the greatest guy in the world
This was also done with a test. On this page, nowhere does it say PDF – doesn’t say it anywhere so you would think from normal SEO logic that this page should not rank for the word PDF. Why does it rank for the word PDF?
It ranks for the word PDF because everyone goes out there and says hey click here to download the PDF reader.
I think pretty much how it works! You go through and that’s kind of how it works! If you look at that based on the scholarly article type thing. That’s how it’s working – it’s like a reference! There’s little references out there!
Now, you can actually go out there and get the references!
You can go to other sites and when you’re on other sites and you’re doing your first page research, you’re gonna go through and want to rank for gas prices?
I would do my first page research. Number 1, what do I see?
First thing you notice?
Check this out. The first thing is NEWS STORIES.
If I want to rank for gas prices, what do I want to do? I want to make a news story! And I could go to like prweb.com and I can buy a press release and I can focus on all these gas related keywords! I just make a post it, get gas related keywords and it works!
It works! Excellent! Actually did this on a site and I got 600,000 visitors from one press release! Guess what!?
Here’s the key – the key to press releases is you!
You’re not looking to show up on the news.
That’s not why you do the Press release.
If you do show up on the news,
YAY! Go you!
We go through and you can make these news posts because they’re gonna give me those backlinks! If all these different press release websites are saying “hey! Marcus’s site is about gas prices!”
All of a sudden, the search engines are gonna go…
“wait. Wait a minute! I think marcus might be talked about gas prices over there! Somewhere I think he might!”
We got a look at that so that’s the first page research!
Again, do your keyword research! When you do the press release, you show up, I actually have a buddy who makes a living just doing press releases and some of them are short-lived but he makes a lot of money! It’s like if I show up number one for gas prices, I could build a mailing list or maybe get people to download a toolbar. I can make a lot of money that day! And then you get some residual overtime but again it’s a good way to spike and build really really fast and really good!
You would submit a press release for your site. You would go to PR web or wherever your favorite press release place is and I would order a press release! You can do free ones or you could do 90 bucks or whatever. If you’re gonna do a big site, you maybe get the $200 one or whatever but you don’t have to! You could use a free one if you want to. That’s what we’re gonna look at.
What you want is one that’s gonna show up on their home page for a long time because if you show up…
On their page, you’re gonna get picked up!
This is a tip that I learned years ago when I started a page. I always wanted to advertise on the clickbank login page, that was a goal of mine. I wanted to be on the login page of clickbank.
They used to put in the raw links like this:
I knew back then that the pagerank of the clickbank login page was really high so I put a link there to my site and then whatever I put on that site just boom! Got picked up in Google in minutes which was cool and actually started a little company on that called Google fest and we just basically sold people links on the site so they can get ranked!
It looked like we had a snail on it at one point and all I did was put little links to my other pages and those would get picked up really really quick and then you can see like the little links and stuff like this…
Now, you don’t want to do this kind of stuff as much now but you do want to get the links and you do want to focus on the keywords.
I learned that because if I advertise here, I now have a backlink and backlinks are are important! If you do them right! I would rather have a directory listing over 50 junk links so you have to get good links not all backlinks are created equal.
Don’t go to backlink farms, they don’t work. Focus on the stuff that’s working! I can go there and instead of trying to buy links or whatever, I could actually be like “is there a way I could get listed on the indeed page?”
Maybe there’s some kind of link or there’s a commenting area or whatever it is and you want to look for it and say “is there a way to get involved?” and I guarantee on everything, there’s probably a way to get involved!
Like here, she’s got comments. You put a comment and it links back to your site. See how that links to his site?
Boom! It’ll link to your site and you just get in there and you comment and now you have a link of one of the guys who’s there and you can hire some to do this. You can outsource it! Very very very easy to do!
Also, some of the things you want to look out for…
You want to look out for news stories sites. I can piggyback on things like that. Look at Youtube, you could quite simply – we showed yesterday on a live training, how to convert your blog post into a video so that you can get in there! It’s like boom! There you go! Very important!
Youtube’s another good one and we can look at what’s there – the first page of Google‘s gonna tell you everything!
Got to look at this and say what’s going on?!
How can we get involved in what’s going on?!
#5 Make An Seo Plan Based On What’s Already Ranking
You know, I got that person there with the blog. One of my plans is, I’m gonna post something on their blog – is there a forum? I’m gonna get an account at the forum and I’m gonna make this work. I’m gonna go through and I’m gonna make it happen! And then boom! There you go!
If there’s a Youtube video, I’m gonna make a Youtube strategy. Will link it back to my site, put the videos on my site, very important that we make a plan based on what’s already ranking! You got to look!
What’s ranking for affiliate wordpress plugins?
So if I wanted to go and be on wordpress.org which is always going to be here all, I would need to do is create a simple little affiliate plugin and then put it on the wordpress and boom! It’ll start showing up here and then it’s going to link back to my site! You can have a little spot that’s like…
“hey! Go to my site to get the full version!”
They’re actually linking to the site – WP affiliate manager is their site and I guarantee because wordpress has backlinks on one of the top pages and it links to their site – wordpress affiliate plugin,
It’s gonna start to rank!
It’s probably up here somewhere! You got to look at that and be like okay we’re gonna start getting rankings, we’re gonna start building this.
It’s gonna start working for us in a really really really easy way!
There he is there! Boom!
Not that hard to do! It’s not rocket science, you just have to follow along. You have to have the right keyword. You have to really get involved in what’s already going on. Let’s go!
#6 Create Your Content For What’s Already Ranking
If there’s videos ranking, what do you want to do?
Make a video!
If there’s news releases ranking, what do you want to do?
Make a news release!
If there’s blogs ranking, what do you want? Clickfunnels or a blog?
You probably want a blog!
You got to look at this and you got to focus and you got to remember that when you do your backlinks, make sure you use your keyword in the link. Very important!
If I’m on a forum, one of the things I did early on with my talk sober site is that I actually went to anxiety forums and I just started talking to people because what better way to learn about my market than to go into the anxiety forums. I actually went in and made posts.
I was able to put a footer on all my posts and now, all the posts I had on one of the top anxiety forums now link back to my site! Easy way to get backlinks, not that hard to do! Again, you can outsource it!
If you don’t want to do this, you could totally outsource this stuff!
It’s not that hard to do! And then you can see how people start linking to you!
We can find the forum that went there.
On this forum, I was able to share stuff and then I had a footer and the footer would show this thing here which has your link in it and then this here which actually had my video in it and I actually use this to build these up to get lots of views to get lots of stuff and make sure you do it in a cool way.
Make sure everyone’s cool with it and make sure the site allows it and you can share your stuff. You could share your content and you can get lots of traffic! That way, you guys can see I linked to various sites and everything like that! You can outsource this in eight hours a day, an outsourcer could probably do like a bazillion posts and boom! There you go!
What sources do I use for outsourcing?
There’s several different ones. I hire on my own which we teach in the simple sites course. If you want to learn that, go to simplesitesbonus.com and you’ll learn about that!
Moving right along,
#7 Push Your Content In Front Of Channels Already Out There!
If there’s a channel out there like press releases or whatever, get involved in it. If you’re looking at Youtube stuff, go out there!
Piggyback on what other people are doing!
Don’t hijack it or mess around. Do it in a really cool way that shares
Goodwill with the marketplace! Do it in a way that’s going to help people!
#8 Get Involved In Your Market
This is important! If you really want to make money on the internet, get involved in your market. Go on forums. Watch videos. See what’s going on. Involve yourself! Comment on things! Listen to people! Join some facebook groups!
There is traffic everywhere! You can get it free, like right now, I know people that have facebook groups that are making six figures a year on them. I know people have Facebook groups that are making 7 figures a year on them, I know people that are making tons with this stuff and it’s not that hard to do! They did it free!
People just woke up one day and we’re like I’m gonna start doing this and they just plucked away and went in the right places!
The problem is as far too many people want to make one page one time. Spend 5 minutes and get ranked at the top of the search engine and it’s not gonna happen!
You have to deliberately go for what you want! Now, can it be fast? Yes! If you get involved in your market, those people are looking at the forums. Right now, those people are watching the videos.
Right now, those people are searching on Google.
Right now, those people are doing all this stuff.
Right now, if you get in front of them, you’re gonna get traffic
#9 List On Other Sites As Helpful Info
You can do forums
You can do quora
You can do comments
You can do facebook!!
If there’s quora ranking,
If you do how many people work for amazon?
You’re probably gonna see Geekwire or Quora come up
You can actually go in here and you can comment
Hey, you know in 2019, they actually have 6,000 employee
That’s not that hard to do.
You go in there and you’re gonna answer this question and I’m gonna say… Here’s the update for 2019 and you just link it back to your site and boom!
There you go!
Not that hard to do!
You can get in there and you could do this stuff instantly!
If you focus!
You could do forums, you can do quora, you can do comments, you can do facebook. Sometimes facebook groups rank! You could do sober support group. There’s probably a facebook group here – smart recovery health line. It’s probably one showing up somewhere might not be number one for this. We had the word facebook, it’s probably talk sober facebook support group.
There you go!
You got all kinds of different groups that you can get in and and you can see that you can go to facebook and see actually how many people these groups have. Facebook groups offer recovery support and this guy’s actually showing the ones that offer recovery support and stuff like that and I mean that’s crazy and check it out! You can comment on this page! Not that hard to do!
Very good! Let’s dive right in! Let’s go even more!
#10 Produce Your Content For
Multiple Types Of Media
When you create your content make it into a video, make it into a blog post, make it into a PDF!
Guys, you could get ranked for a PDF and people search for PDFs all the time! You could do SEO ranking PDF!
Look what’s gonna show up if you do affiliate marketing or affiliate marketing trigger words or something like that!
You’re gonna see a bunch of PDFs show up!
Ours needs to show up there!
you can look that up if you want to!
Here’s people looking up trigger word PDF and ours does show in here somewhere. You go in and you’ll actually rank! You rank your post and you rank your PDF!
Look! That’s not that big of a blog post!
Really! That’s not that hard at all!
You look at that and you can go and look at the Google keyword tool and if you want to rank PDFs or toolbars or software or whatever, you can list them on other sites. You can go and look at PDF download directory. There’s probably some kind of PDF download directory and you can go in and do that,
You could do video, PDF, everything! Infographics!
You want to use infographics if you do something like stock market chart – 100 years! There’s probably gonna be some pinterest kind of stuff on here somewhere or like barbeque cooking or whatever.you can see the images will show up. If it’s image heavy, use that! You could do barbecue recipes and usually for recipe words, you have pinterest showing up like this. And boom! There you go!
If you want to do barbecue,
That word was barbecue recipes – gets a lot of searches! Boom!
You can start ranking on pinterest with little images and little things and they link back to your site! This here visit goes to his site. It’s a link! Boom! There you go!
This is how they’re doing it. It’s not that hard to do. You just have to really focus! Again, you can outsource all this if you want! Usually, you can get this kind of service for $300-$400 a month and they’ll just go nuts! They’ll start building all this stuff and make everything!
Let’s keep on going!
#11 Become a Guest Blogger
This is a really good one. If you want your content out there, put it out there! Become a guest blogger on other blogs and focus on what’s working and focus on what’s getting ranked! Don’t blog on bob’s blog that’s ranked at the back of the search. Go for one that’s actually ranking!
- You can also be a guest facebook poster
- You could also go out there and teach things live
- You could do all kinds of stuff to get traffic and it’s not that hard!
#12 Use My Search Glossary Method For Writing Topics And Keywords!
What you want to do with the glossary method is that you go to Google and you type your topic in mortgage glossary. Boom! You go in mortgage glossary and here’s our directory of terms.
You look at the directory of terms and you just start punching these in your keyword tool! You will find so many niches, it’s not even funny!
Adjustable rate mortgage
Boom! A whole other can of whup-ass of keywords!
Boom! Whole other can!
Keep going down the list and you’re gonna find lots of good stuff!
Assumable mortgage – that’s pretty specific
You guys get it?
You will never run out of content ideas if you use this. You’re not gonna run out of content ideas at all for the rest of your life. You can make content every day! You can hire 10 people to make content every day and you still won’t run out!
A mortgage commitment letter. I didn’t even know it was a thing!
Google it in quotes:
Not too competitive!
Look at the homepage…
What’s going on in the homepage?
Movado budgeting the nest. See if there’s places that we can get involved… There’s images! Mortgage commitment letter images…
These are good!
You could just make a bunch of letters and start putting Them on your site. They’ll start to rank! People start coming back to you and they’ll buy your stuff.
Hey! Look! There’s a doc.
Even word docs get ranked which is cool.
I’ll bet this would be great for PDF!
Make a PDF and start linking back to it everywhere! Go on different mortgage sites and help them with your question. Put
“hey if you want my mortgage commitment letter, click here!”
It’ll start backlinking. The PDF will start to grow and jump and boom!
There you go! Just make sure you always focus on good user experience. Giving people the content that they want and focusing on what they need! Very simple!
Moving right along
#13 Add “Bonuses” To Words,
Titles, And Content
This is a good one. What does it mean? Bonuses to words?
Back in the day, when I was learning SEO, we had a tactic where if we were doing a geographically focused site like mortgage, we would actually
Just put a list of all 50 states on the bottom of the site.
Then it’d be like, okay… Mortgage:
- Alabama mortgage
- Alaska mortgage
- Arizona mortgage
You have all the states and it starts to ping against each other. You’re
Gonna be like…
“oh well, now I’m ranking for a mortgage refinance sample letter in california and alabama and all these”
Right now, what you want to do is add the bonus words to the titles and
Things like that are going to get traffic!
If I was going for a mortgage commitment letter, a bonus word would be loan, bank, financial, real estate!
See how those bonus words are picking up this other traffic, right?
Those are your bonus words. If you’re doing something like coin tricks,
Disappearing, Flipper, Vanish
I’d put all these kinds of keywords in there as bonus!
Now, you don’t want it to be huge! I don’t want to be like…
Learn the magic coin trick! Easy, fast, flipper, whatever!
I want to just have and throw a couple of them in there. And then on your next post, you’d go for something else!
But if you just go down the list, you’re gonna start to grow!
You just got to do it! You got to be persistent!
You got to really focus on boosting it!
It’s not just gonna get picked up and ranked right away! If it does, yay! But most of the time, it doesn’t! You have to force it to get ranked by getting those backlinks and getting involved in the market. If you get involved in the market, you’re gonna make sales along the way, which is cool!
#14 Look At Your Stats And
Go For Rankings You Can Improve
This is important. Your stats are gold. They will show you what you’re ranking for and what you can rank better for. This is what it’s gonna do – just rank better! I noticed the other day, my wix ranking actually ranked for the word – wixsite! so I just put the word wix site in my title and boom! We started getting more traffic within a day! It’s really easy! You want to look at your stats and go for rankings you can improve because if you can improve on something that’s easier than trying to get something new!
You got to focus on that and say “What can we do?”
Also, look for words that you might inadvertently get because you might
Inadvertently get a sleight of hand for the coin trick one. You might
Inadvertently rank for that on page 60 and if they think I’m important and I don’t even have it on the page, then let’s make a page about sleight of hand. Does that make sense?
#15 Have a Good Link Structure
Basically, link all the posts that are about coin tricks to a directory about coin tricks. Like a directory on your site about your coin trick post – very important! If you have a section of your site about card tricks then link to that one and make it very very very easy!
#16 Put Permalinks On Your Blog
This is where you have the domain name and your post name. If I go and search Affiliate marketing wix website, you’re gonna see my ranking.
See that? Boom!
There you go!
What I mean by the permalinks, see how this link says “can you make money with a free wix site?” Like the keywords are actually in the post headliner!
So you put that there if you want free traffic and try to post alongside of something. They’ll put some other stuff there which is cool. I could put images – they’re not that hard to do but you could see how that url works which is very important! Have a good link structure and permalinks.
#17 Get a Good Keyword Domain Name
I know that a lot of people think this is all so 2006. If you look at stuff, go back and watch the replay. Look at all the stuff I searched for and look how a lot of the ones that came up top 10 were keyword loaded domains!
The proof is in the pudding!
Google tells you what they want on their own page!
That’s how they do it!
All right! Here’s what I’m gonna do…
If you like this, I want to teach you all this in detail without having to sell stuff! I want to go in detail. I want to spend 3 hours with you and teach you guys how this works! I think 3-4 hours and maybe we’ll pick it up another day but I just want to sit down with you guys and teach you this in detail and walk through it and take your questions and everything!
If you guys want to join that, I have a deal that I don’t think you can refuse because it’s inexpensive and it’s easy!
You’re gonna hop on on SATURDAY AT 10 A.M. EASTERN TIME and we’re gonna have a WEBINAR and all we’re gonna do is TALK ABOUT TRAFFIC AND SEO. That’s it!
Now, you guys have seen that I have private webinars for $500 a pop which is a good deal!
What we’re gonna do is…
We’re gonna make this super inexpensive! It’s ridiculously inexpensive! I’m gonna do this for less than $12 an hour or something like that! You can actually join this!
GO TO FREETRAFFICDUDE.COM
You can join the webinar, you’ll get a replay of the webinar – these are all the topics we’re gonna cover! You’re also gonna get some plugins!
Once it’s done, we’re gonna charge $300 for it but if you want to join this right now, you can join it live! Get the replay and get the notes!
- You get the live
- You get the replay forever!
- You get the audio
- And you get the notes of a three-hour training
Where I’m not selling anything!
I think it’s gonna be four hours!
4 hour training!
You’re gonna go in and
you’re gonna get this for the ridiculously low price of $47
if you think that’s fair,
I think this webinar was worth $47 dollars
I can’t imagine what this other one’s gonna be worth because you don’t have to sell anything! We’re just gonna be diving into the nitty gritty of how this works and if you guys want to do that, go over to freetrafficdude.com and sign up now! Once a year, I probably offer something inexpensive like this but very rarely!
Marcus has been doing this 20 years. He’s made a lot of money with free traffic, I think I could probably get a ranking up and probably sell a $47 dollar ebook!
I had a guy who comes to me and he’s like…
“Marcus, I need to make money.
Right now, I have no money and blah blah blah”
And he was complaining and I was in a bad mood. I was like…
“whatever dude, go to a forum and post these links
and link them back to your one page website.”
He came back two hours later and he just made $60!
Half of my job is convincing people that this stuff works because
They’re so afraid to try it! This works!
This is a standalone course. It’s not gonna be included in anything else!
If you do want this SEO one, the only way to get it is freetrafficdude.com
It’s gonna be on saturday! If you cannot make it, don’t worry! The recordings and the replays and the PDFs will be made available for you!
It might take us about a week to get the notes but we will have those for you!
This is not part of anything else. This is a brand new course! If you
Want it, you do need to join at this link – freetrafficdude.com
It’s not part of anything!
That’s just something I came up with as part of this!
Go do it!
It’s not that hard!
We had 2 people came to me this week through this video I put on Youtube and I get people all the time who complain and say that i’m selling stuff…
But I’m teaching you how to run a business
and in businesses, we sell stuff! Right?
And the video “how to start an affiliate marketing step-by-step”
On this one this video, people took action on it!
They’re like “dude! I just followed it and I did it!”
And they actually got results like right away! Boom! There you go! Results!
They came to me and they’re like
“dude! I got sales! I actually got them!”
The mentor program is $77 – you can get that at marcusmentor.me
But if you want to go get this…
Freetrafficdude.com is where you want to go!
You just sign up!
After you sign up, there’s no upsells!
There’s no nothing! It’s just – you sign up!
You go to a link to register for the webinar
That’s it! You’re in!
And then, we’ll email you your replays and everything! If you can’t make it, don’t worry! You’ll be off to the races! Ready to go! All right!
SEO traffic class! Get in there!
It is at freetrafficdude.com
Everyone should be signed up for it!
If you enjoyed the webinar at all, you should sign up for it!
It’ll be the best $47 you ever spent!
Fill that out now!
I’m gonna take a head count of the people that are coming in and they are coming in fast! Just join the webinar! At the end of the webinar, if you get to the end of the webinar and you do not think this is worth $47, this is the only product I do this on, usually they’re non-refundable, but if at the end of the webinar, you don’t think it was worth it, you can hop on you tell everyone why you think it wasn’t worth it and we’ll give you a refund!
That’s how confident I am that you’re gonna like this webinar and my other stuff is non-refundable because you actually get software and stuff which we spend a lot of money to give you guys that software and we don’t want people taking advantage of it.
Hop on there!
Simplesitesbonus.com is a step by step course
You will love it! Get it! Go get it now!
Say you were on the webinar and they’ll give you some bonuses!
We also answer questions on affiliate marketing niches.
There are voodoo plugins that are different from simple sites. These are the new ones!
People will probably be happy paying $47 bucks for this because we taught you a lot of good stuff but I like to give you guys the free stuff! The time and date of the webinar is saturdays.
Now is the time to sign up depending on how many people we get will depend on if I offer it with the replay. If you want in, get in now!
The PDF reports are gonna be good because we’re actually gonna make it like a guide! You’re gonna go through and you’ll be like Hey! This is a guide
And you go through the guide and you fill out some little things,
Print out some printouts and
you’ll be able to use that guide to make your SEO Plan!
If you have questions or whatever, we have our support as well.
I spend a lot of money on SEO tools and ranking tools. I’ll show you
Guys those and we’ll actually run some reports on your sites and the keywords. We want to show you in detail how to work it. All right!
There’s a lot of stuff that you guys can go through with the replay!
We’ll get some notes of the replay, I will include those as well.
Fill that out!
Get in there!
This is one shot to get something less than $50 from me. You guys know I don’t have stuff that’s less than $50 but I’m doing this as a test to force myself to record this and force myself to give you good value on SEO because I know I’m not going to record it unless there’s people sitting there waiting for me.
If you’re a Youtuber, you’re gonna love this stuff because we’re gonna cover a little bit – taste of the Youtube stuff as well because that’s one of my favorite SEO methods – Youtube.
Does Bing work as well with these concepts?
I find that Bing is easier and faster but if you focus on Google you’re
Gonna get both!
If you want this training, you need to go to
freetrafficdude.com and sign up now!
We’re gonna show you how and we’ll show you
how to make a SEO plan for your specific niche!
Go over there to freetrafficdude.com
Sign up now and I’ll see you guys in the next training
Have fun! See you next time! Sign up!
Okay, now we’re gonna go over ad writing tips and pay-per-click secrets. Now, keep in mind that over the years I’ve had millions and millions and millions of visitors from pay-per-click search engine advertising. So, pay close attention to these tips, and they’re gonna help you do really well. Ad writing tip number one, keep it honest. Don’t say something’s free if it’s not free. Don’t, uh, lie. Don’t do anything shady. You know, really tell them what’s on the site. And if it’s gonna cost them money, you can tell ’em that as a way to pre-qualify them.
Number two, use the keywords in your ad like the Betta Fish site. Betta Fish Care Guide that uses the keywords, and it tells them what they’re gonna get. They’re gonna get a Betta Fish Care Guide. And as a result of being that targeted, we got a killer percentage rate of 25%, um, and in some areas 17% and 10%, um, but that’s very good.
Number three, if you want to be sure that you’re not going to spend a whole lot of money on people who don’t wanna buy. Like for example, if you wanna, uh, tie a tie, uh, uh, a guide about how to tie your tie fast and it’s $9, but you don’t want people who just want a free guide, then you can put, ties … tie tying secrets. That’s kind of a tongue twister. Tie secrets. Tie tying secrets, $9.95 free video or- or- or- or- uh, 9.95 for a video, 9.95 for an eBook. You know, pre-qualify ’em. Tell ’em upfront, “Hey! It’s gonna cost you something.”
Number four, look at the conversion rate that you’re getting and test different ads, and different words. You could use call words like, “Buy, or act now, or visit, or click, or something like that” as long as it’s in the search engine’s guidelines and they’re happy with it. But as you’re doing it, test different things, and look at which words are giving you the most impressions, and gear your ad to that word as long as it’s targeted. Like I found out that the word Betta Fish is giving me the most impressions, thousands and thousands of pre- impressions a day for that term.
And if I use the word Betta Fish in there, I’m gonna win, and I’m gonna get a good click through rate. So, look at the conversion and test different versions. Another tip is domain name keywords. A lot of people don’t wanna go out there and buy a new domain name, because they don’t wanna spend eight bucks, which I mean, this is a business. You’re going to spend money, uh, to do this. But if you use keywords in your domain name, that gives you an advantage as well, because then people see that and it seems to boost the click through rate.
Uh, let’s see here, we got number six. Keep it to 5 to 10 words per ad group unless the words are very similar. Don’t just plug in 5,000 words, uh, because they look like they’re relevant. Really take the time and go through, and find out if they’re relevant. Okay number seven, set daily caps. This is very important, because I mean, there’s some ads where you could run that could cost $10,000 a day to get clicks, um, and related up really quick.
So set in, uh, set a daily cap with what you’re ah- uh, comfortable with. If it’s 20 bucks a day, good. If it’s 5 bucks a day, good. If it’s a hundred bucks a day or a thousand, whatever it is, set it for your comfort level on what you are comfortable with losing. Because you might not get any sales, you know? But hopefully, you follow these rules, and you will put the odds in your favor, because this is, uh, marketing, not guessing. You know, you wanna be an effective marketer not, “Hey! I think people type in and make money, wanna give me money via PayPal so I can buy a yacht.” No, you know, you wanna be very specific, and you wanna use very specific keywords and things of that nature.
Now, let’s get into organic or free search engine ranking tips. The number one thing right now to get you ranked fast in the free search engines is going to be links from big sites. For example, if you have a link from times.com or time.com, that’s going to tell the search engines that you are a reputable company and they’re going to rank you really fast. Uh, so that’s a very important thing. If you have Yahoo directory links and things of that nature, it’s going to do very well for you.
Second most important thing is to provide relevant content based on keywords and the way people search. You wanna look for keywords that are very little competition. For example, if we go over to Betta Fish market, let’s take a look, and we are going to run a report based on the amount of competition in Google, uh, under the organic site, which is also known as, “free search engine rankings,” which really aren’t free, because time is money and they do take you time. And it might cost you a little money to get the directory listings as well.
So, let’s do a competition for, um, Google. Now, keep in mind also, Yahoo and MSN provide a lot of traffic. A lot. And it’s very good traffic and relevant traffic. And Yahoo and MSN are a lot easier to rank on the organic side than Google and some other ones. So, you can focus all on that if you’re looking for a quick method to get traffic, you can focus on that. Um, and tailor your site for that. We have some other tips for you in your bonus kit.
Now, let’s take a look. For Betta Fish, I have … Let’s see here, Betta Fish care has 482,000 people competing on the free search engine rankings. Now, this could be good if you’re willing to put forth the time. Because anything under a million competition, it doesn’t mean that there’s 482,000 sites out there trying to sell stuff about Betta Fish. This could be just that these words appear on the sites or pages that many times you know for, for that many pages. Um, so that’s something you can go for.
Now, if you wanna go for a quick method, I’m showing that Fin Rot in Betta Fish is looked up 11 times per day. And that’s very targeted, because these people have a specific problem, and they’re looking for a solution to it. And that is … Has 26,000 people competing. Now usually, if there’s 26,000 people, you could pretty much write a small article about Betta Fish Fin Rot, use the keywords throughout the article, get a link from a site or Yahoo directory listing, bam! You’re gonna be up on that really quick. Or you could even do a paid, uh, inclusion where you’re paying to get your site included fast. And basically what they’re doing is they’re putting you on a less expensive, um, site with less power.
But in a market where there’s only 26,000 people competing, uh, you know, you could get by with that route. Usually if it’s uh, you know, 500,000 to a million, I’m gonna go with a Yahoo directory as opposed to a cheaper directory. And in your bonus kit, we have all those in there. So number three tip is to get directory listings. And keep in mind, when you get a directory listing, use your most important keyword in the link text. That means that if you have a directory listing, and you’re going for Betta Fish Fin Rot, it should say, “Betta Fish Fin Rot,” (coughs) click here. Hmm, excuse me.
Okay, uh, another one is Betta Fish Care FAQ, 31 searches a day. So, we got almost 50 searches a day in these little words. We also have Sick Dying Betta Fish, 14 a day. Only, uh, 1100- 11,500 competing for that. And we have all these subcategory words. Uh, we have Betta Fish Bowl. We have Betta Fighting Fish, Betta Fish Diseases at 200,000. Sick Betta Fish. So, this market, you could build a small 5 to 10 page site, page site based on these words where each page is titled in your title tag and the title tags are all on the templates that you received in your bonus kit. Um, you know, and you can change the title tag that say, “Sick Betta Fish.”
And then you write an article, “Hey, if you got a sick Betta Fish, blah, blah, blah, blah, blah, here’s what you could do about it.” And, um, let’s see here, Bored Betta Fish, you know, if your Betta Fish is bored, get ’em a TV or whatever it is. You write an article about it, and now you’re getting that traffic. And just like the PC Moneymaking site, all these words are pointing to selling the book.
And off of this, you could get you know, maybe a hundred clicks a day, maybe 200 clicks a day or more for free, free ’cause it does take time, um, based on your little site, simple site that’s leading them to these things. Betta Fish Care Instructions, 53,000 competing. So, this is a good market ready to be tackled. Another thing you can do if you’re looking to get included really quick is you could do a press release. You can do a press release based on the various Betta Fish thing and maybe you’re, “Hey, here’s a new Betta Fish technique, or here’s how to care for your Betta Fish better, or something like that.”
But again, when you write a press release, it’s just like writing a webpage for organic free search engine listing. You wanna provide good content, you wanna use the keywords, you wanna link to your site, and I’ve had sites get picked up in as little as 12 hours using a press release. And within 12 hours, I’ve had you know, 20, 30,000 people on that site. Betta Fish probably isn’t gonna bring that much traffic, but there are some other things you can use, you know?
And keep in mind also that the more traffic you get, it’s probably less quality traffic. So, if you just get you know, 50 a day for Betta Fish Care and Fin Rot Betta Fish, you’re probably gonna do a lot better than if I’m just getting everyone out there searching Betta Fish, you know? So, keep that in mind. Uh, last number five is lots of pages with good content. You wanna provide good content, good user experience, easy to navigate, link to your other pages. And when you link to your other pages, use the keywords in there.
Use the keywords on everything. Um, you know, and I’m not saying go out there and put Betta Fish, Betta Fish Fin Rot, Betta Fish, Betta Fish Fin Rot, Betta Fish, Sick Betta Fish. No, make a good human design site made for humans that people want to look at not just made to get traffic, because then people are … You might get traffic, but they’ll probably leave and you’ll get, uh, bad conversion ratio and things like that. So, it always pays to take your time and do it right. Think of what you would like, and that’s what the search engines are always gonna show, because if the search engines show junk, that makes them look bad, and they’re gonna take your side off, and make the algorithm to provide better sites.
So, those are some tips on how to get free search engine rankings. And keep in mind that, um, there’s a little bit more on this in your bonus, uh, kit. And this is the method that I’ve used to get over 50 million search engine visitors, uh, for very little money, uh, using these, uh, organic listings. Um, so you could do the same thing. Uh, and again, I would advice you to do it slow and deliberately based on markets just like you know, the Betta Fish market is perfect for this video, because it’s so targeted and the traffic converts, and there’s so little competition that you can do.
And keep in mind, I’m diagnosing a sick Betta Fish, 15 thou- You could just make a page with a picture of a Betta Fish and say diagnosing Betta Fish, uh, diseases, click here. And you’ll probably rank top 10 for that. And I’m not guaranteeing it you know, do it right, do good stuff, but that’s how easy this could be. Um, now keep in mind also, fish is just one market out there. There’s also many, many other things when you have an internet that’s so big, you might have people looking to build go karts, b- uh, make gas scooters. You might have people who wanna build tree houses, people who wanna learn how to get gum out of their VCR, people who wanna learn how to clean their carpet to where the stains don’t come back, people who wanna learn how to save money on laminate flooring.
There’s so many different things here. People who wanna learn to brew their own beer. There’s so many markets out there that you could tackle, and they’re ready, and ready for you to go after ’em, and there’s not a lot of competition. And there’s a ton left for all of us so that we could all get free traffic, paid traffic. Um, but again, if you’re looking for a fast way to go, pay-per-click is, is good. If you’re scared to do that, go organic. Sometimes it might take up to a month, two months, three months to get traffic.
Um, but you know, a lot of times you can get it fairly quick. So, keep that in mind. Um, use the templates. There’s templates in your kit that have a way. It’s a … It’s a generic site based on the word keyword. So you could kind of you know, use that as a key. Don’t use it exact. I mean, you don’t wanna be a cookie cutter site. Um, back in 2002 to 2004, there’s a bunch of programs out there that would provide cookie cutter sites that would change one word and the search engines weren’t too happy, because it just provided junky content.
Um, so really think about what you write, take the time. I mean, seriously the- the- the- the page, the page is on pcmoneymaking.com, all those articles, it took me 10 or 15 minutes to write, because I enjoy it. That’s something I care about. I’m making a site about, uh, magic tricks, something I enjoy, something I like, something I care about. If you like, uh, fixing cars, you know, maybe you could write about that. If you like, um, recipes, you could do that.
I mean, there’s a lot of people I found that type in prime rib reciepies. They spell it wrong just like I do, because I can’t spell, but I like to cook. And that’s a good market you could go for as well. So, there’s all these different things that you can go for, that aren’t even close to being tapped to the potential. And you can get free traffic, and you can get you know, um, paid traffic and press release traffic, and all this stuff funneling to help you build a sales machine, um, based on these things. And it’s not uncommon to see a site like the Betta Fish one make three to four sales in a day.
I mean, there’s people out there who, who make money off of dog training tips websites, and, and, uh, moneymaking tips websites and you know, car racing tips. All these things, they’re making money off of this little bitty niches, and you know, you can do the same thing. Uh, don’t copy ’em. Do your own thing. You know, make it ethical. Be a good business person, and you’re gonna do good. You just have to really focus what you’re gonna go for. Focus your efforts. Focus your sites. Go for niches. You know, take a look at the keyword programs we have listed. See which one works best for you.
Uh, personally, I have my personal favorite which is on there. And you know, it works fantastic, because it shows me right here at a glance all the competition for a certain word that I could get on free traffic, paid traffic and things like that. And keep in mind also that, um, there are some search engines out there that give you full disclosure of what the people are paying. You know, and I’ll show you number one’s paying 10 cents. Number two is paying 9 cents. Number three is paying 8 cents. And it’ll show you where you could go, and you could just look at it a glance and find niches really, really quick.
And that’s what you wanna do is find little niches like the Betta Fish and find little niches like you know, things of that nature that’s going to yield sales. There’s … There’s things like, uh, you know, heartburn, and, and foot stinky feet, or hurt feet, or broken arms. I think a leg cast is looked up 900 times a day. Um, and there’s all these different things that you can do. And you just have to be deliberate. It’s not difficult to get a search engine ranking. People already have ’em. You just have to really work at it, and care about it.
And again, the problem with this business is that a lot of people just wanna get number one ranking for the word “make money,” um, and they don’t think you know, about what they have to do to get that. So, do these things and, uh, you should do really well.
How To Market Affiliate Programs And CPA Affiliate Offers To People Searching The Search Engines For Information
Okay, so now we’re going to dive into how to evaluate if a market’s going to work good for you or not. And if you can actually make profit in that market. So, I’m gonna go ahead and pull up the click prices again, and see what we have. So, I’m showing for let’s see here, uh, “Why My Betta Fish Won’t Eat.” No, no bids. So, we can get them for roughly 5 cents for those. Uh, let’s see what else we have, Betta Fish, uh, we could get that for 5 cents. Betta Fish As Pets, we could get that for 5 cents. Uh, let’s see, we also have, um, Betta Won’t Eat. Okay. Diagnosing A Sick Betta Fish, Betta Fish Behavior, we have all these word that are about 5 cents.
So, here’s our market. We have our market, which is Betta Fish. Right? And in this market, the way we’re going to tell if this market’s going to be good is we’re gonna look at the average 5 cent click cost. That’s our target goal right there is the 5 cent click cost. And what we wanna do is we wanna take that 5 cents, and times it by 100 visitors. And that’s going to equal $5, all right? So, $5 is our target cost per hundred visitors. Okay, now, now we know what to base this off of is a hundred visitors is going to cost us $5.
So, that means that out of every hundred people that come to the site, we need to make $5 to breakeven, or 5 cents per person. So, our goal then is to exceed that, double it, triple it, whatever we can do to get that better. And then once we find that number, the goal then is just to get more traffic. So, once we have the market, now our goal is just to fit the market to what we have to offer. And now, we’re gonna go more into site design, site layout, and how we would make these sites to where they fit, and they make us an average of 5 cents or more per click, so that we could afford the clicks, and make money off of them.
Now, one of the offers that we have is the book found on ClickBank. So we put ClickBank book about fish, the Betta Fish book. Now, this one pays me $17.98 per sale. So that means that if I get a sale, every hundred clicks, I am now profiting $12.98, right? And then of course if you got 500 clicks in a day, you know, it’s gonna do better that way. Now, a 1% conversion ratio, uh, is pretty common, but sometimes it won’t happen. So, you wanna test the market, and you wanna test it slow, and find out where the holes are, what words work, what words don’t work, and you wanna track it and test it, and find out what’s going to work for you.
Another way is to look at the impressions versus the clicks that you get. Um, and if you’re getting a whole lot of clicks, but not a lot of sales, you might want to rephrase your add to where it says something like, you know, Buy The Betta Fish book or something like that. Right now, I have it as, uh, Betta Fish Care Guide. That’s my title. So they come here, and once they come to this site, will show you up on the screen, uh, the way that I’m going to design the site so that it gets the maximum conversion rate is going to be by giving them what they want first, and putting offers, and AdSense and things like that secondary.
So, uh, let’s put the site up and we’ll take a look here. Number one, when they get to the site, we see, “Worried about your little blue friend. Click here for the Betta Care Guide.” So right off the bat, right from the market they came from, the ad that they clicked that told me that they were interested in coming to my site was Betta Fish Care Guide. So they’re here, first thing they see is go to the Betta Fish Care Guide. So your goal is to get as many people from your page to the Betta Fish Care Guide as possible so that you could get as many sales and as many clicks to that as possible.
Now, here’s a tip, when you have this link here, you want to open it with a blank tag. And what that’s going to do is that’s gonna open it in a new window. So, it’s actually gonna open a new internet browser on their screen with the book with your affiliate code. That way, if they say, “Hey! I don’t wanna buy a book. This is a bunch of junk.” They click the X, they’re back on your site, they could still make you money somehow. So again, now I have a picture of a Betta to get their attention further. I have a, uh, picture of a couple of Bettas in a bowl or, uh- uh- uh- a glass. And then I highlight what the book’s gonna teach them if they buy it.
Uh, I put a little quote about the fish, which is actually a true quote. Uh, my wife had a goldfish that was, uh, 14 years old and I thought that was pretty cool, because mine had only lasted a weekend. Um, then we have our special offer for Betta lovers. Now, this special offer usually pays for the click cost every day, because what it does is it’s giving them a freebie for participating. They participate in offers, and market test, and they get a gift card, uh, for whatever it is.
And so you know, this company pays me on a submission of a zip code. And once they hit submit, it pops up the window with their zip code already on the next page where I’m gonna get paid. And what that does is he’s gonna pay me each time someone puts their zip code in there, because he knows that you know, out of a hundred people who do the zip code, he makes a certain amount. So, he’s got that down to a science and he’s willing to pay people like me and you for a simple zip code submission.
We have another link down here, which is based on a search term I found, uh, that people were typing in. And that says, “Having Trouble with Betta Fin Rot. Click here for help.” They click there, it opens up the book in a new window, gives them another chance to look at it and buy. Uh, again, I have Betta Fish pictures, which will take them to Google images, where they can look at pictures of Betta Fish. And that opens in a new window so they don’t leave. Betta Fish Illnesses Explain, that takes them to a healthy Betta site. And it shows them some of the things they can do to diagnose their fish’s problems.
Again, opens in a new window, they never leave my site. And at the bottom, we now have our AdSense ads, which are people who pay you each time someone clicks on their ad, just like you’re paying, uh, Google or Yahoo to get clicks to your site. They’re paying to get clicks to their site. And you get a portion of that. So, off of all these things, we now have … We have the book, that’s our first way to get paid. We have our, uh, let’s see here, we have our offer, the zip code offer. That’s our second way we can get paid.
And then the third way we could get paid is off of the AdSense ads, which will pay you per click. So, when you design sites, keep in mind that you wanna make it simple, and you wanna give the user what they want right away in addition to giving them offers. And sometimes with specialty sites, let’s say you were a, a big Betta Fish lover, I don’t know much about Betta Fish, it’s just a market I chose. Um, but let’s say you did a little research, and you found 10 things that Betta Fish have.
And you could say you know, “Enter your name and email to get the top 10 Betta problems, um, and what you can do to help your fish.” That way, you’ll start building a database of people who are interested in Betta Fish, and you could market to ’em over and over and over again. You can even become an affiliate for a pet store and, and get ’em to buy products that way, or you know, whatever it is. But the chances are, you can start something really good by doing the simple sites method, making your site simple, making it what they want upfront, putting your images, or putting your links in a blank tag so they never leave your basic page, and doing it that way.
Okay. As we close up this chapter, I’d like to go over some website quick tips. And these are design tips to get you the most profit and to get people to actually like the design and the layout of your page. Number one, as you’ve heard all throughout this is make it easy. Make it easier for ’em to read. Make it easy to look at. Make a nice background that’s easy to look at and things like that. Number two, make it clean. Don’t clutter it with a bunch of junk. Don’t put a bunch of text that’s too hard to read, and too hard on the eyes.
Number three, no more than three offers. You see pages all out there with tons and tons of banners and a bunch of junk. And you probably leave ’em as quickly as I do, because it just looks horrible. And it kind of dampens your respect for the page, because it’s kinda like they’re just throwing stuff out there to make money off you. And that’s what it’s really screaming is, is make money off me. And you don’t want a whole lot of offers that compete with each other, because if the guys get confused, they’re gonna leave.
And that brings us to number four is don’t confuse ’em. Don’t give ’em too many choices so they make none and just leave. Uh, number five, point out the benefits fast. Show ’em, what’s in it for them, because everyone cares most about what are they gonna get in there? What’s this gonna provide for ’em? And whether it’d be entertainment, whether it’d be something of value, whether it’d be saving money, whether it’d be free tips, whatever it is, point out the benefits fast and put ’em in a way that’s going to say, “Hey look, keep reading, because you’re gonna get this.” Uh, fill out this form, ’cause you’re gonna get this.
And the last, number six, give them the info that they’re looking for. If they’re looking for mortgage calculators, give ’em a mortgage calculator. If they’re looking for pet grooming tips, give them pet grooming tips. If they’re looking to learn to tie a tie, then link ’em to a YouTube video with how to tie a tie, or link ’em to a site about it. You can advertise ties as well as link ’em, but you know, do that first.
I’d like to start off by saying that the keywords are the most important thing when finding a market. You can tell a lot about people by the keywords they type in. And when you go to the keyword research programs, don’t use ’em like most people by typing in your subject first. Try to go a different model and find out what people want. Like you could type in “learn.” You could type in, uh, “find.” You can type in “buy.” And this will teach you what people wanna learn, find, and buy. You can even use words like, “care.” Like we found out earlier in the goldfish care in the, uh, different things related to what people care about, and what they wanna learn to take care of.
Um, and this is really vital to your success online, because this tells you the most about the people and your target audience. And it tells you how to design a site, how to make it to where it’s going to fit their needs exactly. How they gonna … How is it gonna make it to where you could tell what kind of language to use, and what to talk about on your site, and how to make it. I mean, like for example, I know that someone typing in moneymaking online, or business opportunity online is different from someone who types in “press release optimization.”
Because the people who want making money and business opportunity are the same kind of people who read the business opportunity magazines. They have the same kind of mindset. They’re looking for a way to make money from home. The press release people are looking to optimize a press release and they’re looking to find a way to do that, already having a business in mind, already having a site in mind. So, it’s a whole different ballgame, and it’s a whole different marketing method that I would use on these various people.
Okay, so just so you can get an idea of what we’re doing here, and how I go from beginning to end on a site, we’re gonna go ahead and work with the word care. So, we’re gonna go over to ClickBank, and we’re gonna type in “care,” and we’re gonna see what people want that’s related to care. So, let’s go ahead and do that now. Okay. If we go over to care, this is gonna tell us, which book sell the best for the word care. And we have, “Starting A Child Daycare.” That’s not really under the term care as in someone’s caring about something, or wants to know how to care for something.
Uh, number two is the Betta Fish Care Guide. And this is about how to make your Betta Fish happy and live long, and prosper, and whatever. So, we know that that is the second most popular book in this network for the word care. And that’s out of, you know, uh, we got tons of pages here, books, um, that you could look at that have to do with care. Uh, there’s rat care and all this stuff. But I’m gonna show you first how I develop a market, how I tackle that market, and how I evolve from starting with a market to having a full-blown site that makes money, and growing, and duplicating, and things of this nature.
So, we’re gonna go ahead and go with the Betta Fish Care Guide. And we’re gonna look up on my keyword “research program.” We’re gonna find out under the word Betta. We’re just gonna go Betta. We’re gonna do with one T, and two T’s, because I’m sure people spell it wrong, and you wanna definitely look out for misspells, because there’s a ton of those out there. And in early 2003, I made a fortune with misspells on pharmaceutical drugs, you know ’cause no one knows how to spell those names. And, uh, (laughs) actually one of them was a site I made about prescription drugs. And I spelled it P-E-R scription on accident, and the site ended up getting thousands of visitors a day. And that was back when the companies were paying you know, anywhere from, uh, a dollar to $20 a click for those terms, uh, back before it was regulated and all that stuff.
Um, but at any rate, that site did well, because I just took ’em from that, uh, search term that was misspelled and took ’em to my simple site, which took ’em to what they wanted. Uh, one of the funny ones (laughs) was, uh, people type- were typing in Viagara instead of Viagra, which was pretty stupid. Um, (laughs) but at any rate, we’re, we’re gonna look at Betta with two T’s and one T. So, let’s go over to the keyword program here. And we’ll have this up on the screen for you in just a minute. Okay, let’s take a look.
We have … Let’s start it off with one T. And then what we’re gonna do is I’m actually gonna use this to analyze the competition in this particular program, um, whi- which you can find on keywordsniffer.com as one of our, uh, programs, keywordsniffer.com. We’ll put that at the bottom of the screen so you can see it. Um, it actually shows you the price per click on, um, overture, which is the res- same results that show up on Yahoo. And it’ll show you those costs, which you can use as a guide for any market, because if they pay that much on overture, it’s probably pretty similar on the other markets. And you can use that as kind of a- a- a really rough edged ruler, if you will.
Um, so we’re gonna go ahead and add these words into the cart, the ones that are related, you know? Some people might use Beta for something else, I don’t know what else that would go for. But we’re gonna add the ones with one T here. Uh, Beta could also be Beta testing, um, for things like that. So, let’s see here. Okay, so for Beta Fish with one T, I’m showing 802 searches a day. And that is the misspelling for that. Uh, let’s see what else we have here. Beta Fish Care with one T, 103 searches a day. Uh, we have let’s see, okay, that looks like about it for the, uh, single, with the single T.
So, let’s go and try with double T. So now we have Betta Fish and Betta Fish Care under the misspelling, which is gonna provide us almost a thousand searches a day on the search engines. Uh, so that alone is a, is a great market. Okay, we’re gonna go Betta with two T’s. Let’s see what comes up. We have Betta Fish, 807 a day. Betta just B-E-T-T-A, 406 a day, Betta Fish Care, we got a 151 a day, Bettas, plural, 140, Male Betta Fish, Betta Care, Betta Fin Rot, 67 searches a day. Breeding Bettas, Betta Won’t Eat. That is a fantastic word.
Whenever you find something where they’re very you know, like, um, m- m- stinky toe hurts, that’s something that (laughs) you know, they have a problem, and they’re looking for help on that. Uh, so Betta Won’t Eat, if you could show them, “Hey, click here for the guide that teach you how to get your Betta to eat,” that is an ace in the hole. And you’re gonna get a lot more sales off of that. Breeding Betta Fish, Betta Fish Care, FAQ for frequently asked questions, Male Betta, Betta Fish Diseases, excellent. Betta Fish Bowl, we could use that one. Betta Diseases, excellent. Uh, Betta Fighting Fish, that’s pretty generic. Uh, let’s see here, Betta Fish Breeding, Sick Betta Fish. Excellent, you know they’re looking it up, because they have a s- a sick fish.
Female Betta Fish, Female Betta, uh, Sick Betta, excellent. Betta Fish Pictures, uh, that’s okay. Um, but make sure when you go for words like “Betta Fish Pictures,” make sure that the title of your ad clearly states what they’re gonna find on your page. Um, for example, if I was to w- bid on the word Betta, I don’t want everyone that’s … I don’t want people looking to buy Betta Fish. I don’t want people looking to look at pictures to print out for a Betta Fish Report at school.
What I want is people who want to learn how to care for the Betta Fish. So, in my ad at which you’ll have up on the screen for you, it will say, “Betta Fish Care Guide or Veta- Betta Fish Care, or Help Your Betta,” something like that that lets them know, “Hey, this is about taking care of your fish.” Okay, so I think we have enough words here. Let me see. Okay, Sick/Dying Betta Fish, that’s excellent. Uh, Betta Breeding, Betta Fishes for Sale, Betta Fish Tank. Okay, so I think we have enough here. We have a total of 28 words.
Now, we’re gonna go ahead and do a competition search and see what the click prices are on overture, uh, slash Yahoo, “Yahooverture,” as people call it. And through … Let’s see here, s- entering the code. And in a minute, it’s going to generate a report, which is gonna show us the competition. And keep in mind, there’s a lot of clicks here to deal with. And when you have something on Overture that has a zeroed out, or even a 10 cent click or lower, you know that a lot of times you can get those on Google for about 5 cents, uh, or 10 cents, or around that, depending on if your site meets the criteria.
You have to have a site that it talks about the words you’re bidding on, and gives the advice. Because they want a good user experience. They don’t want Betta Fish people go into the pet store. They want Betta Fish people go into a Betta Fish site. And if you have a pat- pet store, make a Betta Fish page for it. And then you can bid under that, and provide a good user experience. So, let’s take a look here. I’m showing that for Betta Won’t Eat, I got 37 clicks a day. No one’s bidding on that term.
Betta Fin Rot, 52 a day, no one’s bidding on it. Betta Fish Care FAQ, no one’s bidding on it. Bored Betta Fish, no bids. Sick Betta Fish, no bids. Betta Fish Pictures, no bids. So, we have a lot of words here that have no bids on ’em. And I’m showing even Betta Fish Care, which is the best word where you’re gonna get the most sales most likely has a 117 searches a day. And I’m only showing 5 sites competing for that term. Uh, we also have Betta Fish Care with one T, 80 searches a day, one person bidding on that term.
So this market is perfect and ripe, and ready for the site. So, now we have the market, we have the words. Now, I’m gonna show you how I go from I got words to buying a domain name to setting it up, to getting offers, and actually making money with this market. Uh, a little bit later we will jump ahead and show you how much this site actually makes, and how well it does, and we’ll even show you some of the days where the site might have lost money or gained money. We’re gonna show you everything. I want you to be in the driver’s seat. I wanna s- you know, I want you to see what it’s like to tackle markets, and make money in markets, and test, and try, eh- and let your site evolve based on what the people are looking at. So, let’s go ahead and get into how to build a site now that we know what people are searching for.
So, let’s get started. Okay, first of, I’d like to get you started with what kind of mindset it takes to build a simple site. Now, a lot of people think that a simple site is simply just something slapped together. Uh, you know, a bunch of junk, a bunch of banners, uh, but it’s not. There’s a lot more thought put into ’em. And later on, we’re gonna show you some examples of simple sites. But see, the reason the simple sites work like I said before, is because you’re targeting what the user wants.
So, based on whatever search term they’re using, you need to focus your page to that, and to getting ’em to what they want fast. For example, I, uh, recently ran a site under the word “mortgage calculator.” I found out this word was really cheap. It was about 20 to 30 cents per click, uh, for the traffic that I got. And I was able to market, uh, refinance quotes, expensive AdSense clicks, and things of this nature.
And what I did is I took them in for mortgage calculator, and a lot of other affiliate marketers out there will take someone from a word like “mortgage calculator.” And they’ll just bring them to a site and say, “Fill out a mortgage quote.” While that can work and you can make money, it doesn’t provide a good user experience, because the user is not getting what they came for. They’re not getting a mortgage calculator.
Now, this did two things. One, it provided a good user experience. And two, as they messed around with the calculators, each person visited an average of 12 different pages on my website. So for every click that I was bringing into my page, I was now multiplying them the eyeballs on my ads by 12. So, this added up really quick into a lot of profit, because I have so many people looking at so many different parts of the site, and each time they do, they get the AdSense, and they’re getting a view of my affiliate programs, and the refinance quotes they could fill out where sometimes I’ve been paid as much as you know, $40 to $65 per quote. And that doesn’t even ask for their social security number or anything. It’s just a, you know, name, address, how much do you think your house is worth, something like that.
Now, as a side note, make sure that the companies you work with are, uh, of good reputation so that you’re not getting in a position where your users are being funneled to junk, or spyware, or something like that. Make sure they’re going to a good legitimate, um, mortgage quote, or whatever it is that you’re offering. And in the bonus CD-ROM, you have various companies you can use that we’ve tested, uh, for years and years. And you can get started with them right away, and start building your simple sites with those companies that will pay you for you know, they’ll pay you per download, per click, per sale, per lead, uh, many different ways to get.
But again, the mindset, you need to focus on what the user wants. You have to care more about the user than yourself, because that’s how you’re gonna make money. You need to care about what it looks like to them, how it works for them. And this is really where the internet is headed is a good user experience. You know, a lot of people would just slap up junk, and you know, it might work because you know, clicks are cheap and things like that. But you really wanna give the user what they want. If they’re looking for mortgage calculators, give them mortgage calculators. If they’re looking for pet grooming tips, give them pet grooming tips.
Now, you can use these to market your stuff as well, um, and you can market many different things to them, but just make sure that it’s good, and honest, and then you’re gonna win. Let me give you another example of how this can work. Um, and that is a rebate site I built for cars. People were looking for rebates for Ford cars, Dodge’s, you know all these different car makes they were looking for rebates on them. And what I did is I made a page based on what rebates were out. And I led them through our process where they can read a sales letter about how I save money on my car, and how they can do the same thing.
So as a mindset, think in terms of the customer, think of what they would want. Think of how you can please them the most, and you’re gonna do very well. And really pay attention to what they search for, because the searches will tell you exactly what they want. And if they’re kind of … if it’s kind of a shady market where you can’t figure out what they want, you can even ask them like on my main site pcmoneymaking.com, I had a question form where I was offering $10 for everyone who asks me a valid question about internet marketing, and they got the $10 if I decided to use that in one of my DVD products.
And as a result, I paid you know, couple hundred dollars, but I got invaluable information that told me what the people who are going to my site were looking for. Now, you can do the same thing without giving away $10. You can have you know, four, five different lengths and track the traffic to them. But again, the mindset, make sure that it’s all about the customer.
A little note that I’d like to add on the subject of internet moneymaking mindset is that I see a lot of people out there who really want to just do anything they can and make a million bucks tomorrow. That’s probably not gonna happen. So, what I would say to you is get the mindset of how can I find little markets, niche markets with you know, maybe 5 to 800 searches a day, and use those to make money and then duplicate it, and keep duplicating, and keep building.
Uh, for example, recently, I was looking to, uh, get people into my sales funnel for this DVD. And I found out that 35 people a day were looking up the word “press release, uh, or press release optimization.” Coming from a background of search engine optimization, and having written a few press releases that have gotten over a 160, uh, thousand visitors each for 200 bucks, uh, pretty good deal. But having done that, I wrote an article about press release optimization and gave them some free advice.
At the end of that article, I put an opt-in form for a free video about, um, press release optimization and they watch that video, and get funneled into this video. But also, I’m funneling ’em into click bank products that pay me anywhere from $50 to $70 for press release software. And the big huge package by a marketer who has a press release traffic series, and that one pays like 400 bucks.
So, off of this little tiny market, you can make a couple hundred bucks a day if done right. Now, I’m not saying that you know, you slap it up and tomorrow you’re gonna make a couple hundred bucks, but, uh, what I am saying is this is a business just like any other business, and you have to work at it, and you have to do things slow, and deliberate, and really focus on what the user wants and how you can bring them into something that is going to make you money.
For example, the mortgage calculator site, that’s something people are paying a lot of money for. I mean, mortgages are probably the most expensive thing people ever buy. And, um, so you want to get those people and, and you could sell them something big if it promises that they’re gonna save money. Uh, same with cars. If, if you have something that, that’s gonna save ’em a couple thousand dollars, there’s no problem charging you know, anywhere from 40 bucks to 200 bucks and up, depending on what it is.
Uh, same thing with press releases. If you have the press release, um, software you know, that people will pay a lot, because they’re already gonna pay 2, 300 bucks just to submit the thing, and they will pay more to learn how to submit it right and not waste their money. So, with that in mind, build slow sites deliberately, and focus on what the people want. And don’t make your goal to make a million bucks tomorrow. Make it, “Hey! How can I spend today my eight hours of work today to generate $5 or $10 every day?” Because if you could take today and sit down and say, “How can I generate $10 a day?” At the end of the year, that’s $3600 in your pocket from eight hours of work.
Now, I’m not saying you’re going to do that. What … What I am saying is test it, and try it, and try new methods, and start slow, and set your daily, uh, click limits low. You know, just try stuff out. Test it out. Do it deliberate. And you know, tra- track the results, become a tracking and junky like me. I love to see you know, the different results, but start slow and deliberate.